Email Campaign Manager – GoHighLevel

🔥 3 hours ago

🇨🇴 Colombia – Remote

💵 $6 / hour

⏰ Full Time

🟡 Mid-level

🟠 Senior

✉️ Email Marketing Manager

👻 Ghost score 0%

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Logo of Bath Concepts Independent Dealers

Bath Concepts Independent Dealers

10,000+ employees

👥 B2C

🏭 Manufacturing

🏗️ Construction

B2C • Manufacturing • Construction

Bath Concepts Independent Dealers is a network of independently owned dealerships representing Bath Concepts, a North American bath and shower manufacturer and service network focused on bathroom remodeling. They provide made-in-USA bath and shower systems, walk-in tubs, shower enclosures, wall surround systems and accessories, plus free design consultations, financing options and dealer-led installation services that advertise one-day bathroom remodels. The company serves homeowners seeking stress-free, turnkey bathroom renovations through local dealers across North America.

📋 Description

• Plan, build, schedule, and launch email campaigns from start to finish • Manage newsletters, promotional campaigns, nurture campaigns, re-engagement campaigns, and customer communications • Manage multiple campaigns simultaneously while maintaining accuracy and deadlines • Ensure campaigns are properly tested before deployment • Build and maintain targeted audience segments based on customer data, behavior, engagement, lead status, and other criteria • Manage email lists and ensure proper organization and data hygiene • Identify opportunities to improve targeting and personalization • Monitor list health, engagement, unsubscribes, and other important metrics • Build and maintain automated email sequences and workflows in GoHighLevel • Create triggers, conditions, wait steps, and actions based on customer behavior and campaign objectives • Troubleshoot workflow and automation issues • Continuously improve existing automations based on performance data • Build professional, conversion-focused emails within GHL • Follow brand guidelines while creating clean and effective email layouts • Work with existing copy and use AI tools when appropriate to improve or scale content production • Optimize subject lines, calls-to-action, messaging, and email structure for engagement • Monitor campaign performance and maintain accurate reporting • Track open rate, click-through rate (CTR), conversions, leads, appointments, unsubscribes, and campaign ROI where applicable • Identify what is working, what isn't, and what needs to change • Use performance data to continuously improve future campaigns • Provide clear, actionable campaign reports to management

🎯 Requirements

• 3+ years of experience in email marketing, campaign management, CRM marketing, or B2C lead generation • Strong hands-on experience with email campaign platforms and automation • Experience with GoHighLevel (GHL) is highly preferred • Proven experience with audience segmentation and email list management • Experience building and managing automated email workflows • Strong understanding of email marketing KPIs and reporting • Experience with A/B testing and campaign optimization is a plus • Strong attention to detail and ability to manage multiple campaigns simultaneously • Experience in home services, remodeling, or high-volume B2C marketing is a plus • Hands-on experience managing email marketing campaigns and customer lists • Highly experienced with GoHighLevel (GHL) or a similar CRM/email marketing platform • Understanding of audience segmentation, email automation, workflows, and list management • Ability to independently build and launch email campaigns from start to finish • Understanding of email marketing metrics and ability to explain what the numbers mean • Comfort working with data and using it to make campaign decisions • Clean, professional email design skills • Strong understanding of B2C marketing and lead generation • Ability to manage multiple campaigns without losing attention to detail • Problem-solving and optimization mindset • Comfort using AI tools to improve campaign production, analysis, and reporting

🏖️ Benefits

• Weekly pay • Paid vacation • National holiday bonus • Year-end bonus • Referral bonus • Contests and spiffs • Real opportunities for growth • Continued education and training

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