Growth Product Manager – Web

🕒 February 2

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BetterMe

WebsiteLinkedInAll Job Openings

201 - 500 employees

🧘 Wellness

👥 B2C

Wellness • Fitness • B2C

BetterMe is a wellness-focused company that offers fun and simple fitness solutions, including personalized activities, a Wall Pilates program, calisthenics workouts, and meal timing strategies like intermittent fasting. Its products are designed to cover a range of wellness needs, making fitness accessible and enjoyable for users at various levels. BetterMe also places a strong emphasis on user privacy and data management, providing users with choices about how their data is used and processed to enhance their experience while using the company's services. Their technology optimizes site experiences, ad relevance, and user engagement while ensuring the security and functionality of their products.

📋 Description

• Drive product growth by optimizing key metrics across acquisition and activation flows. • Conduct competitive research, analyze user feedback, and leverage funnel analytics to uncover insights. • Identify growth opportunities and develop data-driven hypotheses for optimization experiments. • Collaborate closely with marketing, design, analytics, and engineering teams to achieve impactful business results.

🎯 Requirements

• 3+ years of experience in a growth-focused role (e.g., Growth Product Manager, Product Manager). • Proficient in growth metrics, A/B testing, and data analytics. • Strong understanding of design principles and copywriting strategies. • Exceptional verbal and written communication skills. • Proven experience working with cross-functional teams. • Upper-intermediate or higher proficiency in English. • Experience working in B2C or subscription-based product is a plus. • Hands-on experience conducting user interviews is a plus. • Advanced knowledge of digital advertising principles is a plus.

🏖️ Benefits

• Competitive salary. • Professional Growth: Possibility to attend internal, external courses, seminars and access to a corporate library. • Comfortable working environment: Complimentary breakfasts, lunches, snacks, fruits and all necessary equipment for your role. • Health&Fitness: 20 days of paid vacation, medical insurance and a variety of sports activities available for employees inside and outside the office. • Team activities: Organizing team buildings, parties and various team activities to boost collaboration.