Senior Paid Growth Channel Manager

Job not on LinkedIn

October 3

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Binance

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Crypto • Fintech

Binance is the world's leading cryptocurrency exchange, serving over 235 million registered users across more than 180 countries. The platform offers a wide array of services, including the trading of over 350 cryptocurrencies in Spot, Margin, and Futures markets. Users can also buy and sell crypto via Binance P2P, earn interest through Binance Earn, and engage in NFT trading on the Binance NFT marketplace. Binance provides low transaction fees and diverse payment options, making it a preferred choice for cryptocurrency enthusiasts worldwide.

1001 - 5000 employees

Founded 2017

₿ Crypto

💳 Fintech

💰 Initial Coin Offering on 2020-12

📋 Description

• Belong to the Growth Department with the core objective of acquiring Chinese users at scale and being accountable for growth metrics; • Expand and manage various types of internet traffic channels. Candidates with one or more of the following growth resources are preferred; • Exposure to domestic and international mobile phone manufacturers and major media resources (e.g., Android, Apple Store, Facebook, TikTok, etc.), with direct cooperation channel resources highly preferred; • Exposure to App store promotion resources, familiarity with user acquisition methods in app stores and ability to develop channel partnerships to drive user acquisition on Apple and Android stores; • Familiarity with mid- and long-tail channel resources such as tools, games, and other verticals; • Independently research and develop various growth models based on business needs, maintain sensitivity to traffic trends, and proactively seek and explore new partnership and growth opportunities;

🎯 Requirements

• Marketing experience in finance, gaming, or third-party applications is preferred, with relevant channel resources being a plus; • At least 3 years of experience in user growth, with access to traffic resources such as download sites, webmaster networks, app store user acquisition, and a solid understanding of growth strategies and methodologies; • Strong self-motivation, team spirit, and a collaborative mindset. Demonstrates humility and kindness when working with others; • Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders;

🏖️ Benefits

• Competitive salary and company benefits • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)