Director of Performance Marketing

🔥 0 minutes ago

🌐 South Africa, Canada, +1 more countries – Remote

🇿🇦 South Africa – Remote 🇨🇦 Canada – Remote 🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

📈 Performance Marketing

👻 Ghost score 15%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 91 days.
• No salary listed.

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Blacksmith Agency

WebsiteLinkedInAll Job Openings

11 - 50 employees

📣 Marketing

🛍️ eCommerce

🌐 Web 3

Marketing • eCommerce • Web 3

Blacksmith Agency is a premium design agency based in Phoenix, AZ. Specializing in website design, eCommerce, UI/UX, and platforms like WordPress and Magento, they pride themselves on their great work ethic, integrity, and quality results. The agency utilizes technology and a meticulous process to deliver stunning, award-winning designs, helping clients enhance their web presence across mobile and traditional channels.

📋 Description

• Lead a team of two to three PPC and SEO strategists • Set priorities, conduct one-to-ones, and coach team members against clear standards • Build audit templates, review cadences, spot checks, and QA systems • Own performance across paid and organic accounts • Diagnose performance issues, set plans, and hold the team accountable to results • Integrate paid and organic search across brand and non-brand coverage and content insights • Ensure tracking, conversion setup, and lead quality are reliable before reporting results • Conduct first-round interviews for PPC and SEO hires and help shape hiring decisions • Identify underperformance, set expectations and timelines, and manage follow-through • Lead adaptation to AI in search, including citation-oriented content and AI referral-traffic tracking • Report to the co-president

🎯 Requirements

• Experience building and running a paid or organic search team, including making hiring decisions • Hands-on experience with both paid and organic search platforms • Track record of diagnosing and turning around underperforming accounts, with measurable before-and-after results • Rigorous knowledge of GA4 setup, conversion definitions, tracking, and CRM lead quality • Experience coaching someone through underperformance and exiting someone when appropriate • Experience across more than one employer or vertical • At least two years in recent roles • Clear communication with clients and team members, especially under pressure

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