Marketo Consultant

🔥 18 hours ago

🇺🇸 United States – Remote

💵 $135k - $185k / year

⏰ Full Time

🟠 Senior

🔴 Lead

💼 Consultant

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Blue Acorn iCi

WebsiteLinkedInAll Job Openings

201 - 500 employees

🛍️ eCommerce

🏢 Enterprise

eCommerce • Digital Marketing • Enterprise

Blue Acorn iCi is a leading provider of digital transformation solutions, focused on delivering high-impact digital experiences for businesses. They specialize in technologies such as enterprise content management, commerce strategy, customer intelligence, and data-driven optimization. As an Adobe Accredited Partner, Blue Acorn iCi utilizes platforms and systems to enhance business efficiencies and site performance, working with clients across industries like consumer packaged goods, retail, financial services, healthcare, and media. Their services include ecommerce development, digital experience consulting, and performance marketing, aiming to create seamless and personalized customer journeys.

📋 Description

• Serve as a recognized authority in Adobe Marketo Engage and integrated Adobe solutions following industry best practices and standards. • Act as a subject matter expert on B2B marketing automation methodologies and best practices. • Gather and understand client business objectives, technical requirements, and key performance indicators. • Assess client technical environments and identify implementation gaps relative to business goals. • Translate business use cases into scalable Marketo solution designs while balancing campaign flexibility, reporting requirements, integration dependencies, and platform guardrails. • Review technical designs for alignment with KPIs, business objectives, and implementation feasibility. • Document actionable recommendations to reduce implementation risk and improve platform adoption. • Advise clients on architectural design and B2B data models for Marketo integrations. • Design and evaluate integrations between Marketo and enterprise platforms including CRM, ERP, and other business systems. • Provide troubleshooting and design guidance for advanced Marketo data structures, including custom fields, custom objects, and custom activities. • Support troubleshooting of complex automation issues including campaign recursion, processing delays, activity volume impacts, sync backlogs, and unintended behavior. • Manage multiple client engagements simultaneously while ensuring timely delivery and high-quality service.

🎯 Requirements

• Deep technical expertise in Adobe Marketo Engage, including architecture, data design, automation, integrations, governance, and advanced troubleshooting. • 7+ years of direct client consulting experience. • Experience designing and supporting complex Marketo implementations. • Expertise in B2B marketing automation best practices. • Experience with REST APIs, webhooks, CRM synchronization, Model Context Protocol (MCP), and enterprise integration patterns. • Strong understanding of Marketo data architecture and scalability considerations. • Experience evaluating Smart Campaign processing, operational workflows, and automation performance. • Ability to translate business requirements into architecture, design, and development activities. • Experience presenting technical solutions to both technical and non-technical audiences. • Strong facilitation, consulting, and problem-solving skills. • Proficiency utilizing AI tools within daily workflows. • Excellent verbal and written communication skills. • Ability to establish credibility and trust with clients and stakeholders.

🏖️ Benefits

• medical, dental and vision insurance • life insurance • disability • paid time off • 401(k)