Senior Director, Marketing

Job not on LinkedIn

🕒 April 21

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Logo of BOLD

BOLD

1001 - 5000 employees

Founded 2005

🎯 Recruiter

👥 HR Tech

☁️ SaaS

Recruitment • HR Tech • SaaS

BOLD is a technology company that builds AI-powered career tools and platforms for job seekers, offering resume and cover letter builders, job search sites, networking platforms, and career productivity solutions. Its products and research leverage machine learning, UX research, and strong security practices to help individuals find jobs, improve career outcomes, and navigate career transitions globally.

📋 Description

• Own marketing’s contribution to both new business and expansion pipelines. • Orchestrate paid digital (search, social, display) and channel distribution. • Build and scale robust lifecycle marketing and Account-Based Marketing (ABM) initiatives. • Partner with Product Marketing to turn positioning into executable, multi-channel campaigns. • In partnership with RevOps, define funnel metrics and attribution models. • Guide and grow a high-performing team across Demand Generation, Digital Marketing, CRM/Lifecycle, and Marketing Operations.

🎯 Requirements

• 10+ years of progressive marketing leadership in high-growth SaaS, ecommerce, or marketplace environments. • Deep functional mastery of demand generation, performance marketing, and lifecycle/CRM marketing. • A strong understanding of two-sided marketplace dynamics, specifically the interplay between B2B and B2C. • You understand revenue drivers and business economics. • A proven track record of aligning Product Marketing and Sales organizations to drive unified outcomes. • You use data to inform decisions, optimize performance, and iterate rapidly in a test-and-learn environment. • You thrive in fast-paced environments and have the execution skills to turn strategy into measurable business impact.

🏖️ Benefits

• Competitive salary • Bi-annual bonus • 401(k) plan with match • Equity in company • Flexible spending accounts (health, dependent care) • Internet and home office reimbursement • Medical, dental, and vision (optional plans for your family) • Life & long-term disability insurance (optional) • Mental health support and resources • Wellness reimbursement (gym, health apps, etc.) • Pet Insurance (optional) • Flexible PTO • Sick time policy • Observed holidays

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