Digital Marketing Specialist

Job not on LinkedIn

đŸ”„ 4 hours ago

đŸ‡”đŸ‡­ Philippines – Remote

đŸ’” ₱45k - ₱60k / month

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

đŸ‘» Ghost score 0%

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Logo of Boomering Inc

Boomering Inc

201 - 500 employees

Founded 2017

📩 Logistics

📣 Marketing

✈ Travel

Logistics ‱ Marketing ‱ Travel

Boomering Inc. is a rapidly growing company that specializes in offshoring solutions, helping businesses achieve success through customizable services tailored to their unique needs. The company focuses on simplicity, transparency, and smart solutions, and is dedicated to ensuring the highest level of service and data security, evidenced by its ISO 27001 accreditation. With a team of over 500 skilled professionals serving more than 90 international clients, Boomering offers a cost-effective approach to scaling operations with no lock-in contracts.

📋 Description

‱ Source customer data from AroFlo and build and maintain segmented marketing lists. ‱ Design and run re-engagement campaigns for past customers, including service reminders, annual air-con/heating servicing and seasonal offers. ‱ Plan, create and schedule Instagram and Facebook content. ‱ Manage Meta paid advertising end-to-end, including setup, targeting, creative testing, retargeting, tracking, attribution and performance analysis. ‱ Build and send Mailchimp campaigns, including list hygiene, segmentation, basic automations and reporting. ‱ Design marketing assets and edit photos/video in Canva or similar tools for social, email and print use. ‱ Maintain and grow customer databases and create new segmented lists. ‱ Generate marketing-driven leads and enquiries. ‱ Analyse email, social and paid campaign performance and translate data into business takeaways and next actions. ‱ Propose campaign ideas and ways to improve The Esteem Group's marketing, market position and visibility. ‱ Apply SEO and Google Ads knowledge where relevant. ‱ Provide regular updates through 3-4 scheduled check-ins per week while independently managing priorities, deadlines and deliverables. ‱ Meet KPIs for customer re-engagement, email campaigns, social media output and engagement, lead generation, pipeline contribution, accuracy and database hygiene.

🎯 Requirements

‱ Ideally 3-4 years of relevant digital marketing experience; candidates with exceptional demonstrated skills, campaign experience and a strong portfolio will also be considered. ‱ Proven hands-on experience across content creation, copywriting, graphic design, email marketing and social media management. ‱ Confident daily user of Canva, including polished social, email and print assets and basic photo/video editing. ‱ Hands-on Meta (Facebook and Instagram) experience covering organic content and paid advertising, audience targeting, creative testing, retargeting, tracking and attribution. ‱ Hands-on Mailchimp experience including campaign build, list segmentation, basic automations, list hygiene and results reporting; comparable email platforms may also be considered. ‱ Comfortable working with CRM/customer data, extracting information and building segmented marketing lists. ‱ Able to interpret campaign data and explain results and next actions. ‱ Fluent, professional written and spoken English with excellent spelling, grammar and attention to detail. ‱ Self-motivated, reliable and comfortable working independently with only 3-4 scheduled check-ins per week. ‱ Proactive and able to bring original campaign ideas. ‱ Comfortable being measured against lead-generation, engagement, database and campaign-performance KPIs. ‱ Experience in trades, home services, property management or field-service CRMs such as AroFlo, ServiceM8, Fergus or simPRO is advantageous but not essential. ‱ Working knowledge of SEO and/or Google Ads is advantageous but not essential.

đŸ–ïž Benefits

‱ Company-provided full set-up for desktop/laptop with a back-up internet ‱ Free pre-employment Medical Assessment (T&C apply) ‱ HMO on the first day of hire ‱ 15 Vacation Leaves and 5 Sick Leaves ‱ Annual Performance Reviews ‱ Unlimited Employee Referral Incentives ‱ Employee Loan Facilities ‱ Social Clubs and Interest Workshops ‱ Company events where you get a chance to win amazing prizes and be rewarded for your outstanding performance ‱ Statutory Benefits: Maternity, Paternity and Solo Parent Leaves, Magna Carta for Women, Retirement Benefits, OT, and Premium Pays ‱ Competitive salary package ‱ Work-life balance ‱ Genuinely caring Leadership Team ‱ Fun, rewarding and stimulating environment ‱ Growth opportunities

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