Campaign Marketing Specialist

🔥 18 hours ago

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Bounteous

501 - 1000 employees

Founded 2003

🏢 Enterprise

☁️ SaaS

🤖 Artificial Intelligence

💰 Private Equity Round on 2021-08

Enterprise • SaaS • Artificial Intelligence

Bounteous is a digital solutions firm known for its co-innovation model, which assists leading brands in navigating digital transformations and enhancing user experiences. The company partners with businesses from various sectors such as financial services, healthcare, telecommunications, retail, and convenience, to deliver data-driven solutions. Bounteous offers expertise in areas including artificial intelligence, data analytics, digital commerce, and cloud enablement, helping its clients harness technology for sustained growth and brand loyalty. With a global presence, Bounteous is dedicated to creating personalized and effective digital strategies that drive business success.

📋 Description

• Support marketing initiatives with the planning, execution, and tracking of programs such as email campaigns, events, social media, and content marketing for key enterprise service offerings • Generate leads and opportunities through high-quality marketing events such as conferences, webinars, and in-market events • Perform post-event outreach, follow-ups, and recaps • Develop content and perform outreach to drive event attendance, in collaboration with internal stakeholders and external partners • Highlight joint offerings and success stories by coordinating press releases, case studies, sales materials, award applications, and other marketing collateral • Maintain content calendars and collaborate with product SMEs on blogs and white papers • Continuously test, learn, and optimize programs with the latest AI tools, and update workflows to improve performance and ROI • Establish a regular reporting cadence with stakeholders to communicate campaign results, measure performance against goals, and align on next steps • Identify industry trends and review analyst reports to share insights with the broader team • Cultivate ongoing knowledge of digital transformation and technology trends • Coordinate with external partner stakeholders and representatives as needed to support joint marketing activities • Become well-versed in Bounteous solution offerings, services, and capabilities

🎯 Requirements

• 2–5 years in digital transformation consulting or a digital agency, ideally in a fast-paced environment managing many stakeholders at once • Experience driving leads and planning marketing activities • Exceptional written and verbal communication skills • Great project management skills • Strong interpersonal skills and ability to build relationships internally and with partner/sales contacts • Highly organized with strong attention to detail • Excellent computer skills, including Excel and PowerPoint • Experience withAnthropic'sClaude and OpenAI's ChatGPT, among other AI tools • Knowledge of email marketing and web analytics is preferred • Marketing, business, or communications degree preferred

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