Senior Manager, Product Marketing

November 5

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Brisk Teaching

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Education • AI • SaaS

Brisk Teaching is an innovative AI-powered teaching assistant that simplifies various routine educational tasks for teachers, enhancing classroom engagement and efficiency. With a suite of over 30 personalized tools, Brisk allows educators to create lesson plans, provide feedback, and manage curriculum changes directly from their browser, all while saving valuable time. Trusted by over 20,000 school districts, Brisk is designed to make the teaching experience more manageable and effective, empowering teachers to inspire their students fully.

11 - 50 employees

Founded 2023

📚 Education

☁️ SaaS

💰 Seed Round on 2024-08

📋 Description

• Own positioning and messaging • Define and refine Brisk’s value story across teacher and administrator audiences. • Build differentiated messaging frameworks that clearly articulate Brisk’s impact and competitive advantage. • Ensure consistency and clarity across campaigns, website, and customer communications. • Lead go-to-market strategy • Own the GTM strategy and execution for every launch - from new tools to feature updates to new product lines - building integrated plans that align Product, Marketing, and Sales around clear goals, sharp messaging, and measurable impact. • Partner with Product to shape roadmap priorities and ensure launches are positioned for success. • Collaborate across Marketing and customer-facing teams to bring launches to life across all channels. • Optimize conversion, activation, and engagement metrics to drive measurable growth and continuously improve go-to-market performance. • Drive adoption and enablement • Partner closely with Brisk’s Sales Enablement lead to ensure new product stories and messages are carried through sales materials, training, and internal comms. • Lead adoption efforts in collaboration with Customer Success and Lifecycle Marketing. • Understand the market and customer • Lead research to uncover insights about educator and administrator needs, finding creative ways to stay close to our users and bring their voices into every launch. • Analyze market trends, emerging technologies, and competitors to guide product direction and inspire fresh, differentiated messaging. • Build for scale • Establish the foundations of great product marketing at Brisk - launch templates, messaging playbooks, and cross-functional alignment processes. • Manage and mentor team members on the marketing team, fostering collaboration and excellence. • Identify opportunities to expand the PMM function and shape its future growth.

🎯 Requirements

• 7–10 years of product marketing experience, ideally in SaaS or EdTech • Proven success running end-to-end launches and owning positioning across multiple audiences • Strong storytelling and communication skills - you can turn complexity into clarity and motivate action. • Experience managing team members. • Ability to lead cross-functional workstreams with influence and collaboration. • Balance of strategic thinking and hands-on execution in a fast-paced startup environment. • A passion for improving education and making teachers’ lives easier through technology.

🏖️ Benefits

• Remote-first culture • Flexible hours • Meaningful work that matters to teachers and students