Senior Director, Growth Marketing

🕒 May 5

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Calendly

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2013

☁️ SaaS

⚡ Productivity

🏢 Enterprise

💰 $3.5G Series B on 2021-01

SaaS • Productivity • Enterprise

Calendly is a leading scheduling platform, trusted by over 100,000 organizations worldwide, including 86% of Fortune 500 companies. It simplifies the process of scheduling meetings through integrations with Google Calendar, Microsoft Outlook, and other calendar systems. Calendly offers tools for automated meeting reminders, follow-ups, and customizable scheduling options, making it suitable for individual users and enterprise organizations alike. With features like video conferencing tool integration, custom event types, and comprehensive admin management, it supports a seamless scheduling experience and boosts productivity across teams. Calendly’s platform integrates with over 70 other tools to enhance workflow efficiencies, offering solutions for individuals, teams, and enterprise-level clients.

📋 Description

• Partner closely with the Growth Product leader to jointly define and drive unified company wide growth strategy. • Develop and execute the company’s comprehensive growth marketing strategy across acquisition, activation, retention, and re-engagement. • Own growth KPIs including customer acquisition cost (CAC), conversion rates, customer lifetime value (LTV), retention, and revenue contribution. • Identify and prioritize new growth opportunities through testing, experimentation, and channel expansion. • Lead annual and quarterly growth planning, forecasting, and budget allocation. • Build lifecycle marketing strategies that improve onboarding, engagement, retention, and customer advocacy. • Own the website end to end, defining goals and a roadmap to achieve them. • Oversee paid acquisition channels including paid search, paid social, affiliate, display, SEO, and partnerships. • Establish a culture of experimentation through A/B testing and performance optimization. • Build, mentor, and lead a high-performing growth marketing team.

🎯 Requirements

• 10+ years of progressive experience in growth marketing, demand generation, or performance marketing. • 5+ years of leadership experience managing high-performing marketing teams. • Proven success scaling customer acquisition and retention programs in fast-paced, high-growth environments. • Deep expertise in paid media, lifecycle marketing, funnel optimization, and attribution. • Strong analytical skills with experience using tools such as Google Analytics, Tableau, HubSpot, Marketo, or similar platforms. • Experience managing significant marketing budgets and delivering measurable ROI. • Excellent leadership, communication, and stakeholder management skills.

🏖️ Benefits

• Top Performer Bonus program • Equity awards • Competitive benefits