Product Marketing Manager – Science

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🔥 12 hours ago

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Logo of Cambium Learning Group

Cambium Learning Group

501 - 1000 employees

Founded 2009

📚 Education

🤖 Artificial Intelligence

Education • Artificial Intelligence

Cambium Learning Group is a company focused on providing essential educational solutions through a family of companies. They create experiences designed to help educators and students succeed by leveraging technology, including artificial intelligence and machine learning. Cambium Learning Group's brands are among the most respected in the edtech sector, supporting meaningful work and innovation in education. Their commitment is reflected in their dedication to making every learning moment valuable and impactful.

📋 Description

• Owns go-to-market strategy for Science products and supports major launches across our portfolio. • Develop and execute go‑to‑market (GTM) plans; builds compelling positioning, pricing, and bundling strategies. • Drive sales enablement and customer communications. • Develop and refine product positioning, value propositions, and key differentiators using voice‑of‑customer (VOC), market, competitive, and product research. • Conduct ongoing research into competitor offerings, market trends, and customer needs within the U.S. K-12 education space. • Create and maintain enablement tools (e.g., messaging guides, pitch decks, demo scripts, playbooks, one‑pagers, battlecards, FAQs). • Define and lead annual product marketing plan for assigned products or portfolio. • Collaborate with Lifecycle Marketing, UX, Product Management, and Product Marketing on monthly communication strategies that aid user experience. • Partner with Growth & Demand to support campaign planning and strategy.

🎯 Requirements

• BA/BS in marketing, business, communications, or related experience. • 3–5+ years in product marketing, marketing, or product management (K-12 education technology and K-12 Science knowledge highly preferred). • Demonstrated ability to develop and execute GTM strategies and collaborate effectively across functions. • Strong written and verbal communication; ability to translate complex product and research data into clear, audience‑focused messaging. • Highly organized and detail‑oriented with strong project management skills; comfortable in fast‑paced environments. • Proficiency in Microsoft Office (Word, Excel, PowerPoint), Microsoft Teams; familiarity with project management tools and analytics (CRM, Pendo, dashboards, AI tools).

🏖️ Benefits

• Remote First approach • Reimbursement to help cover the cost of setting up your home or remote office

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