Analytics Manager

🕒 April 23

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Cardlytics

201 - 500 employees

Founded 2010

💳 Fintech

🤝 B2B

💰 $11.9M Series G on 2017-05

Fintech • Advertising • B2B

Cardlytics is a company that operates a digital advertising platform integrated into banks’ digital channels. This platform is designed to drive incremental sales and provide a comprehensive understanding of consumer spending behavior through purchase intelligence. Cardlytics helps marketers and banks by offering insights into consumer spend and trends, allowing for targeted marketing campaigns. The company collaborates with top banks in the US and UK to deliver personalized rewards programs to consumers, enhancing customer loyalty and digital engagement. Cardlytics effectively links advertisers with bank customers, utilizing purchase data to create impactful marketing strategies.

📋 Description

• Lead the analytics relationship with key client partners and regularly meet with their representatives to showcase the value and opportunities of the Cardlytics platform • Act as a trainer and mentor to junior analysts as well as a subject matter expert on Advertiser Analytics • Work closely with Partner Team counterparts in translating questions from the customers into appropriate problem statements, developing robust solutions by analyzing large purchase/engagement datasets and presenting findings to influence future strategies and decisions • Mine purchase data to understand customer spending habits, competitive landscapes and customer journeys • Develop and standardize new analytic approaches around customer life cycle value, measurement plans, cadence testing, optimized cadence of offers, and repeatable self-service tools for internal and external consumption

🎯 Requirements

• 5+ years in a Marketing Analytics, Risk Analytics, Loyalty Analytics, and/or Analytics Consulting role including experience as a project lead • Interpreting analytical results and transforming them into actionable insights and working with the Client teams to develop an implementation plan • Client-facing roles as a subject matter expert with the ability to present to both a non-technical marketer or a data/statistics professional • A degree in Statistics, Engineering, Mathematics, Decision Science, Market Research or similar fields

🏖️ Benefits

• Flexible paid time off plus company holidays • Medical, dental, and vision insurance begins on your first day • 401(k) retirement plan with company match, plan also includes a student loan debt repayment option • Employee Stock Purchase Plan • Educational assistance for continuing education • Lifestyle Spending Account for physical, emotional, and financial wellness (like gym memberships, home down payments, art classes, park passes, and more!) • Complimentary Calm app subscriptions to support employee mental health and wellbeing

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