Product Marketing Manager

🕒 April 10

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Logo of Cint

Cint

1001 - 5000 employees

Founded 2004

🤝 B2B

☁️ SaaS

💰 Venture Round on 2016-01

Market Research • B2B • SaaS

Cint is a leading global technology platform that provides a comprehensive marketplace for market research. The company operates the world's largest programmatic research marketplace, known as the Cint Exchange, which connects surveys with millions of respondents across 130 countries. Cint offers services such as media measurement and audience monetization, leveraging powerful technology to provide insights-driven companies with actionable data. With a focus on quality and trust, Cint uses advanced AI and machine learning tools to ensure the integrity and accuracy of the data collected. It serves a wide range of industries by offering tools for measuring the impact of advertising, conducting brand lift studies, and optimizing marketing strategies in real time. Cint is trusted by thousands of companies for its innovative approach to connecting businesses with the right survey participants efficiently and effectively.

📋 Description

• Own the Go to Market planning, launch, and execution for an emerging business line from idea through launch. • Support product marketing activities across core business lines as needed. • Support cross-functional partnership with Product and Commercial teams to identify market opportunities, define new features and products, validate with clients, and contribute to value propositions and market positioning. • Assist in conducting competitive, market, and customer research to uncover key customer and competitive insights that drive positioning. • Help package findings into resources like market trends presentations, internal battle cards, and win/loss reports. • Contribute to synthesizing market intelligence & customer insights and support the team in being the expert on our customers and the broader market research and advertising industries. • Partner with the broader marketing team to translate value propositions, positioning, and messaging to inform marketing and sales initiatives, including content creation and sales collateral. • Support the overall Go to Market planning and execution for new products and features (specifically those related to self-service UI, services, APIs, and synthetic data) from idea through launch.

🎯 Requirements

• Minimum of 3 years experience in Product Marketing, preferably within a SaaS company. • A proven ability to work cross-functionally and develop strong internal relationships. • Highly motivated with an entrepreneurial spirit and ability to work independently. • Strong analytical and problem-solving skills. • Excellent collaboration skills to interact with cross-functional teams and third parties. • Ability to operate in a fast-paced environment, managing multiple projects simultaneously. • Passion for delighting and advocating for customers.

🏖️ Benefits

• Medical, Dental, and Vision insurance options to suit you and your family’s needs • 401K with company matching • PTO, unlimited sick days • Remote Work • Paid maternity and paternity leave

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