Circana
5001 - 10000 employees
At Circana, we measure and accelerate demand. It’s that simple. We partner with brands to address their toughest business challenges through a combination of our big data, AI data-visualization platform, and deep expertise across more than 25 industries. Our clients count on us to guide them on their next steps, and the steps after that, so they can innovate, meet consumer demand, and grow.
Senior Director, Brand & Activation – Media
Job not on LinkedIn
🕒 April 21
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Circana
5001 - 10000 employees
At Circana, we measure and accelerate demand. It’s that simple. We partner with brands to address their toughest business challenges through a combination of our big data, AI data-visualization platform, and deep expertise across more than 25 industries. Our clients count on us to guide them on their next steps, and the steps after that, so they can innovate, meet consumer demand, and grow.
📋 Description
• Lead go-to-market marketing activation for priority solutions • Own end-to-end development and execution of full-funnel marketing journeys • Build and scale evergreen marketing campaigns • Lead strategy for industry events and key market moments • Adapt and scale marketing content across regions, industries, and audiences • Partner with Commercial teams to align marketing activation strategy • Partner with Marketing Ops and Digital teams to track and optimize campaign performance
🎯 Requirements
• 10+ years of marketing experience • 5+ years in digital marketing or demand generation • Experience in media (agency, publisher, brand, or platform) • Familiarity with Google Ads or Google Marketing Platform • BA or BS degree required; Masters preferred • Proven content writing skills and strong mastery of AI tools for marketing and content development
🏖️ Benefits
• Paid time off • Medical/dental/vision insurance • 401(k)
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