VP of Pricing

May 20

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Cloudinary

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SaaS • API • eCommerce

Cloudinary is a leading provider of a cloud-based platform that allows businesses and developers to manage, transform, and deliver rich media content including images and videos. The platform offers a range of solutions such as digital asset management (DAM), programmable media APIs, low-code workflow automation, and generative AI for media content. Cloudinary's services are designed to enhance performance, streamline workflows, and improve user experience with tools that include automated image transformations, video APIs, and AI-powered optimizations. Trusted by over 2 million developers and 10,000 enterprises, Cloudinary caters to various industries including media and entertainment, retail, and e-commerce, offering seamless integration capabilities for various technology stacks.

201 - 500 employees

Founded 2012

☁️ SaaS

🔌 API

🛍️ eCommerce

💰 $100M Secondary Market on 2022-02

📋 Description

•Cloudinary's Pricing Leader role offers a unique opportunity to lead strategic pricing at a product-led, multi-product SaaS company with both PLG (product-led growth) and Enterprise sales motions. •As we expand our product offering and customer segments, we are focused on simplifying pricing and driving impactful changes that enhance customer value and positively influence revenue. •Pricing at Cloudinary is both critical and complex. With multiple products, go-to-market motions, and legacy models accumulated over 13 years, the pricing function is now under Product leadership with strong executive focus and support. •You’ll be expected to lead with clarity, bring sharp decision-making, and drive measurable business impact while working closely with key stakeholders across the company’s leadership team.

🎯 Requirements

•10+ years of experience, including 5+ years in pricing and packaging leadership within SaaS. •Proven success developing and launching pricing models that scale across segments and drive measurable impact. •Ability to collaborate across departments and influence senior stakeholders. •Experience with PLG and enterprise SaaS monetization models. •Strong analytical mindset with experience in financial modeling and data-driven pricing. •Experience working with or leading pricing system/tooling initiatives. •Comfortable operating in a fast-paced, product-led global environment with strong go-to-market collaboration—thriving in cross-functional teams across multiple time zones and key geographies, including North America, EMEA, and Israel. •Passion for creating clarity and delivering pragmatic solutions.