Program Manager, Paid Social

🕒 May 15

🍂 Massachusetts – Remote

🍂 Massachusetts – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📋 Program Manager

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Compound Growth Marketing

WebsiteLinkedInAll Job Openings

11 - 50 employees

🤝 B2B

☁️ SaaS

Marketing • B2B • SaaS

Compound Growth Marketing is a full-funnel demand generation firm specializing in sustainable growth strategies for high-growth B2B tech companies, particularly in the SaaS sector. The company offers a Predictable Demand System™, which emphasizes the importance of top-of-funnel strategies to drive down-funnel conversions. With expertise in revenue operations, account-based marketing, and both content & SEO and paid media management, CGM provides a comprehensive approach to demand generation. Their experienced team takes full accountability for clients' growth goals, tailoring strategies to align sales and marketing efforts, and optimizing revenue outcomes. Compound Growth Marketing has been recognized as one of the fastest-growing private companies in America, underscoring its success and impact in the industry.

📋 Description

• Lead the strategy and execution of paid social campaigns across multiple clients, including but not limited to account strategy development, setup, and overall campaign management • Must have experience working directly in social platforms managing paid campaigns including but not limited to: LinkedIn, Meta (Facebook, Instagram), Reddit, TikTok, Twitter/X, etc. • Monitor campaign performance, including owning budget pacing • Build and establish client relationships by acting as the lead day-to-day contact for client communication, running client meetings, statuses, and presentations. • Proactively identify areas of opportunity to improve efficiency and present data-driven recommendations that improve current marketing and business practices • Use statistical analysis to draw conclusions about marketing campaign performance, and provide insights and recommendations • Ability to consistently perform under pressure in a fast-paced environment as an individual on a team • Proven ability to manage multiple projects, drive hard to completion, and deliver effective results • Maintain and update paid social campaigns and overall marketing reporting • Ability to use and recommend social management softwares like Sprout and Falcon.io is a plus • Multi-touchpoint attribution measurement experience is also a plus

🎯 Requirements

• Bachelor’s degree required • 5+ years of paid social experience • In-depth experience managing campaigns within (but not limited to): LinkedIn, Meta (Facebook/Instagram), Reddit, TikTok, Snapchat, Twitter/X, Pinterest • Experience analyzing paid campaign results and developing insights/recommendations/optimizations • Experience managing budgets against a defined target goal on CPL, CAC, ROAS • B2B experience is a plus with understanding of sales lifecycle stages • Experience with HubSpot is a plus • Experience providing creative direction on social channels while working with design teams to fully execute • Experience with social media A/B testing • Advanced computer skills, proven proficiency in Excel, PowerPoint and Google Docs

🏖️ Benefits

• Comprehensive health, dental, and vision coverage • Fully remote work environment • Flexible work schedules • Unlimited PTO and sick leave • 401(k) with company match • Parental leave • Home office / work-from-home stipend