
11 - 50 employees
🍽️ Food & Beverage
🛍️ eCommerce
👥 B2C
Food & Beverage • eCommerce • B2C
Crazy Mountain is a premium non-alcoholic lager-style beer brand created by George Clooney, Rande Gerber, and Mike Meldman. It positions itself as a healthier alternative for people who want the taste, ritual, and social experience of beer without alcohol—targeting lifestyle-minded consumers (cowboys, surfers, bikers) who value authenticity and clear-minded living. The brand sells directly online and through select retail stores and emphasizes craft, refreshment, and living fully without compromise.
🔥 1 minute ago
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11 - 50 employees
🍽️ Food & Beverage
🛍️ eCommerce
👥 B2C
Food & Beverage • eCommerce • B2C
Crazy Mountain is a premium non-alcoholic lager-style beer brand created by George Clooney, Rande Gerber, and Mike Meldman. It positions itself as a healthier alternative for people who want the taste, ritual, and social experience of beer without alcohol—targeting lifestyle-minded consumers (cowboys, surfers, bikers) who value authenticity and clear-minded living. The brand sells directly online and through select retail stores and emphasizes craft, refreshment, and living fully without compromise.
• Develop and execute annual business plans for assigned regional off-premises accounts to achieve volume, distribution, and revenue goals. • Alignment with our Distributor partners chain teams as our main point of contact. • Lead customer meetings, category reviews, and joint business planning with key buyers. • Secure new product placements, promotional programming, and incremental displays to drive brand visibility and performance. • Collaborate cross-functionally with Trade Marketing, Finance, Demand Planning, and Supply Chain to ensure flawless execution and service levels. • Analyze market trends, syndicated data (Nielsen/IRI), and account-specific performance to identify opportunities and adjust plans accordingly. • Manage promotional budgets and pricing strategies within account guidelines and company standards. • Build strong relationships with key stakeholders at both the customer and distributor level. • Provide accurate forecasts and manage inventory levels to avoid out-of-stock or overages. • Monitor compliance with agreed-upon retail programs and ensure excellence in execution. • Represent the brand at industry events, trade shows, and customer summits.
• 3+ years in chain sales, preferably with beer sales experience and strong beer buyer relationships • Proven success in launching new products • Deep understanding of retail execution strategies and beer distributor networks • Exceptional leadership, negotiation, and communication skills • Strong analytical skills with experience using Nielsen/IRI/Category Management tools • Excellent communication, presentation, and negotiation skills • Ability to work independently, think strategically, and execute tactically. • Ability to travel frequently (50%+).
• Competitive base salary + performance-based bonus
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