Game Designer – New Games

🔥 0 minutes ago

🇮🇱 Israel – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍️ Designer

👻 Ghost score 12%

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Logo of CrazyLabs

CrazyLabs

201 - 500 employees

Founded 2011

📣 Marketing

💼 Consulting

✈️ Travel

💰 $12M Series B on 2013-10

Marketing • Consulting • Travel

CrazyLabs is a top casual, hybrid, and hyper-casual mobile games developer and publisher, with over 6 billion downloads. Founded in Israel 10 years ago, today CrazyLabs has offices in China, Macedonia, Germany, and Ukraine, along with five gaming hubs in India, Israel, Turkey, Serbia, and Cape Town. The company specializes in mobile gaming, casual games, game portfolio management technology, mobile marketing platforms, and game analytics. CrazyLabs focuses on various categories including Hyper Casual Games, Lifestyle Games, and Casual IP Games, and is known as a top mobile publisher in the free-to-play mobile games market.

📋 Description

• Design new hybrid-casual game concepts from early ideation through prototype and validation • Create compelling core loops, mechanics, systems, progression, meta features, and player journeys • Turn game ideas into clear design concepts, prototypes, flows, and specifications • Rapidly test and iterate on gameplay ideas based on playtests, player behavior, and performance data • Design and balance progression, rewards, economies, and monetization systems appropriate for hybrid-casual games • Work closely with Product Owners, developers, artists, and Data Analysts to bring new game concepts to life • Analyze KPIs, player behavior, market trends, competitor games, and test results to identify opportunities and improve designs • Participate in prototype reviews and help determine which concepts and mechanics have the strongest potential • Research successful and emerging games to identify mechanics, features, trends, and opportunities that can inspire new concepts • Create design documentation, including game briefs, feature specifications, flows, wireframes, and balancing models • Use AI tools to accelerate ideation, prototyping, balancing, research, and analysis • Bring creativity, curiosity, and strong design thinking to a fast-moving multidisciplinary team

🎯 Requirements

• 3+ years experience designing mobile games, ideally within casual, hybrid-casual genres • Strong understanding of game design fundamentals, including core loops, mechanics, systems, progression, balancing, player motivation, and reward structures • Experience taking game concepts or features from idea through implementation and iteration • Strong understanding of the mobile F2P market and what drives engagement, retention, and monetization • Ability to use data, KPIs, playtests, and player feedback to evaluate and improve game designs • Strong analytical and problem-solving skills combined with creativity and a strong player mindset • Ability to communicate ideas clearly through documentation, flows, mockups, references, or prototypes • Excellent written and verbal communication skills in English • Strong knowledge of current mobile gaming trends and a genuine passion for playing and analyzing games • Curiosity and willingness to experiment with AI tools and emerging technologies as part of the design process • Experience designing successful hybrid-casual or casual mobile games • Experience in Unity • Experience working on new games, prototypes, or games from concept to launch • Experience with economy and monetization design • Experience using AI tools for game ideation, prototyping, balancing, or analysis

🏖️ Benefits

• Annual team trip • Global holiday celebrations and presents • Birthday and job anniversary presents • Flexible remote work arrangement • Support from an experienced People team for integration and career journey • AI training, teaching, and support from a dedicated AI Lead team

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