Digital Marketing Consultant

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Perseus Group, Constellation Software

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1997

🤝 B2B

☁️ SaaS

B2B • SaaS

Perseus Group is a part of Constellation Software Inc. , focused on investing in and building enduring software businesses. With operations in over 100 vertical markets and a family of more than 800 companies, Perseus Group specializes in acquiring B2B software companies that provide mission-critical solutions for niche markets. Their approach involves offering permanent capital, fostering a culture of excellence, and ensuring recurring revenue through SaaS or maintenance models. The group emphasizes continuous improvement, empowered leadership, and integrity in all operations.

📋 Description

• Develop a deep understanding of each client’s business goals. • Guide data-driven digital strategies (SEO, Paid Search, Programmatic Display, Social Advertising) that align with client objectives . • Monitor and analyze performance metrics, providing actionable insights to enhance results. • Act as a trusted consultant and advisor, helping clients maximize their digital marketing ROI. • Conduct regular performance reviews to track and improve product effectiveness. • Audit campaign performance, ensuring execution aligns with the overall strategy and industry best practices. • Provide data-backed recommendations for optimization and growth opportunities. • Build and maintain trusted relationships with franchise clients. • Ensure high product adoption and proactive engagement across accounts. • Identify and execute expansion opportunities within the client portfolio. • Proactively address churn risks through strategic retention efforts. • Ensure accurate and timely updates within internal systems. • Follow established best practices and maintain internal process compliance. • Provide engaging and interactive training to franchisee personnel on Enspire for Enterprise’s product suite. • Present best practices and industry insights, helping clients stay ahead in the digital space.

🎯 Requirements

• Bachelor’s degree in marketing, Business, Communications, or a related field (advanced degrees are a plus). • 3+ years of experience in account management, client success, or performance consulting, with a focus on customer retention, client growth, and strategic recommendations. • Experience advising clients on digital marketing performance across multiple channels, preferably in a franchise, multi-location environment. • Strong working knowledge across SEO, Paid Search, Paid Social, Programmatic Display, local/GBP, analytics, and tracking, with deeper expertise in at least one digital marketing discipline. • Proficiency in key digital marketing tools, including Google Ads, Meta Ads, Microsoft Ads, Google Analytics, Google Data Studio, Google Search Console, Google Business Profile, Microsoft Excel, Microsoft Power BI, Moz, SEMrush, or similar SEO platforms. • Ability to analyze KPIs such as leads, conversion rates, website traffic, and engagement metrics, translating them into strategic recommendations. • Exceptional communication, presentation, and stakeholder management skills. • Highly organized, detail-oriented, and self-motivated.

🏖️ Benefits

• Full time employees will also be eligible for enrollment in a wide range of choices of benefits , including medical, dental, vision, basic life insurance, short/long term disability, 401(k) participation (with company match). • The Company provides a minimum of 10 days of vacation for new employees , sick time based on state requirements, 8 Company-paid holidays and 2 personal holidays per year. • This role will also be eligible for participation in a Company profit sharing bonus plan. Plan details will be provided to you upon hire.