AdTech Manager – Paid Social, Programmatic

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Cybba

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

📣 Marketing

☁️ SaaS

🤝 B2B

Marketing • SaaS • B2B

Cybba is a full‑funnel digital advertising and marketing technology company that plans, activates, and measures campaigns across programmatic and paid channels. Using an AWS‑powered Data Management Platform, Cybba unifies ad impressions, clicks, store visits and sales into a single dashboard and provides analytics consulting to attribute impressions to real business outcomes. Their services cover Display, Video/CTV/OTT, Audio, Social, Native, Search and onsite/email retargeting, and they support multi‑location measurement for online and in‑store conversion. Offices include Boston, Mexico City and São Paulo.

📋 Description

• Plan, build, launch, and optimize paid social campaigns across Meta, TikTok, LinkedIn, Pinterest, and emerging platforms for enterprise and government clients across Brazil and Mexico. • Own campaigns end to end: trafficking, QA, budget pacing, bid strategy, audience targeting, and creative setup. • Catch errors before anything goes live. • Act as a client-facing expert on calls. • Present on camera, answer technical questions in real time, and produce clear plans and recaps. • Trade and back up programmatic campaigns on the DSP (Display & Video 360, The Trade Desk, and others) during peak demand, vacation coverage, or absence. • Keep the book live and optimized at all times. • Support the platform. Check client-facing dashboards on cybba.io and work with the Data and Analytics team to troubleshoot data delivery issues. • Document everything. Keep tickets current in Jira, flag risks early, and make sure any teammate can pick up your work without guesswork. • Partner with planners and account managers, turning briefs into media plans and then into live campaigns that hit pacing and performance targets. • Respond to time-sensitive launches outside standard hours when client deadlines require it. • Coordinate daily with the Boston AdTech team to align on process and quality standards.

🎯 Requirements

• Six or more years of highly focused, hands-on in-platform campaign management across paid social and DSP, ideally at an agency or for enterprise advertisers. • Proven expertise at scale across at least two major platforms. Meta and TikTok strongly preferred. • Hands-on trading experience in at least one major DSP. Display & Video 360 or The Trade Desk preferred. • Fluent Portuguese, professional Spanish, and professional English. All three are required. • Comfortable on camera, presenting to clients, and answering technical questions live. • Process-driven and organized. Tickets kept current in Jira, risks flagged early. • Open to a non-standard schedule and able to handle time-sensitive requests at any time, including evenings, weekends, and holidays, when client deadlines require it. • This is a full-time, exclusive position. While in this role you may not hold a second job, freelance, or moonlight for any other company — Cybba must be your sole professional commitment. • Meta Blueprint and at least one DSP certification (Display & Video 360 or The Trade Desk), current or obtainable within 90 days of hire.

🏖️ Benefits

• Flexible work arrangements • Professional development opportunities