Growth Marketing Manager

🔥 0 minutes ago

💃 Latin America – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

👻 Ghost score 10%

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Logo of DashClicks

DashClicks

51 - 200 employees

Founded 2009

🤝 B2B

🛍️ eCommerce

📣 Marketing

B2B • eCommerce • Marketing

DashClicks is a hybrid of a digital marketing agency and a software company, focusing on providing digital marketing services to small and medium-sized businesses (SMBs). With over a decade of experience, they aim to help businesses create transformational experiences for their employees, customers, and families. DashClicks emphasizes personal and professional growth, fostering a high-performing and fun work environment.

📋 Description

• Own ClickGrow’s marketing strategy and execution • Manage the marketing calendar, campaigns, testing priorities, and performance reporting across paid and organic channels • Manage Facebook and Instagram campaigns, including budgets, audiences, retargeting, creative testing, and optimization • Develop and test ad concepts, copy, images, and video creatives • Recommend budget allocation and evaluate additional paid channels, including Google Ads • Manage ClickGrow’s social media and content calendar • Repurpose founder videos, product demos, customer stories, and educational content into marketing assets • Create and publish posts, short videos, and other content using AI and creative tools • Identify and prioritize opportunities through SEO, partnerships, and referrals • Build and improve lead nurturing, trial conversion, and reactivation campaigns • Develop landing page messaging, offers, headlines, and calls to action • Run experiments to improve visitor-to-trial and trial-to-paid conversion • Coordinate with product and development teams on technically supported changes • Maintain a prioritized marketing plan with clear goals and deadlines • Track campaign spend, cost per trial, customer acquisition cost, conversion rates, and acquired-customer revenue • Review campaign tracking and coordinate fixes • Provide weekly updates covering results, insights, and recommended next steps • Review existing campaigns, content, email flows, and acquisition funnel during the first 90 days • Establish performance baselines and weekly reporting • Build a prioritized marketing plan and consistent publishing calendar • Launch recurring creative and conversion tests • Improve key email nurture campaigns • Recommend what to scale, improve, or stop based on results

🎯 Requirements

• 3+ years of hands-on growth or digital marketing experience, with measurable results • Proven experience personally managing and optimizing Facebook and Instagram ads • Hands-on experience in at least two additional areas: email marketing, organic social/content, Google Ads, SEO, or conversion optimization • Experience marketing to English-speaking audiences, preferably US customers • Strong understanding of acquisition funnels, creative testing, segmentation, and marketing analytics • Experience using AI tools for copywriting, research, and creative production • Ability to create and edit marketing assets using Canva, CapCut, or similar tools • Strong organization, attention to detail, and ability to execute independently • Based in Latin America • Reliable working computer, stable high-speed internet, and a suitable environment for Zoom meetings • Excellent spoken and written English • Ability to improve AI-generated copy and creative output, correct errors, and ensure natural, accurate English content • Full-time availability of 40 working hours per week, Monday through Friday, 9:00 AM–5:30 PM US Eastern Time, including a 30-minute daily break

🏖️ Benefits

• Fully remote work based in Latin America • Direct work with the founder and influence over marketing decisions • Ownership of marketing for an AI software company • Opportunity to use AI tools and test ideas across multiple channels • Direct impact on customer and revenue growth • Professional and personal growth opportunities • Work in a high-performing, team-centric, and fun environment

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