Senior Email Marketing Manager – iGaming

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🔥 1 hour ago

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Data Mind Recruiting

WebsiteLinkedInAll Job Openings

1 - 10 employees

🎯 Recruiter

🤖 Artificial Intelligence

🤝 B2B

Recruitment • Artificial Intelligence • B2B

Data Mind Recruiting is an AI-focused recruitment agency that sources and places AI engineers, machine learning scientists, NLP and computer vision specialists, and related data roles for startups and tech companies. They offer permanent, contract, and executive search services with a fast average time-to-hire (~3 weeks) and a vetted network of AI talent, emphasizing technical understanding, market insights, and long-term fit.

📋 Description

• Take ownership of email marketing and drive multi-channel CRM initiatives across iGaming verticals • Deliver personalized, data-driven customer journeys to increase engagement, retention, and lifetime value • Work with CRM managers on marketing strategies to support retention and reactivation goals • Implement and optimize lifecycle campaigns (welcome/onboarding, reactivation, etc.) • Manage multi-channel campaigns (push, SMS, in-app, onsite messaging) • Lead the creative briefing process ensuring high-quality communications • Collaborate with product, BI, and other teams to align campaigns with insights, promotions, and objectives • Monitor and report on KPIs (deliverability, open rates, CTR, conversion, etc.) • Drive automation, triggers, and personalization initiatives to scale and enhance efficiency

🎯 Requirements

• 3+ years of email marketing experience, with at least 2 years in a senior role, ideally within iGaming, eCommerce, or digital entertainment • Proven track record of managing high-volume, multi-market multi-channel CRM campaigns • Expertise with ESP and CRM platforms (FastTrack, Customer.io, etc) • Strong understanding of email deliverability, segmentation, automation, and personalization tactics • Analytical mindset with the ability to interpret data and optimize it based on insights • Knowledge of bonus mechanics, player lifecycles, and promotional strategies in iGaming • Excellent project management, communication, and collaboration skills • Fluency in English

🏖️ Benefits

• 24 working days of paid annual leave • 6 days of paid sick leave • Official employment • Medical insurance • Coffee zone with fruit & snacks available in the office • Corporate lunch provided by the company • Gym and sports classes • Healthy and friendly work atmosphere