Marketing Technology Engineer

🔥 8 hours ago

🧀 Wisconsin – Remote

🧀 Wisconsin – Remote

💵 $76k - $96k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Delta Defense LLC

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2003

🤝 B2B

👥 B2C

B2B • B2C

Delta Defense LLC is the official service provider for the USCCA (United States Concealed Carry Association), providing nationwide sales, marketing, operations, administrative support and licensed insurance agency services from its principal office in West Bend, WI. The company serves individual gun owners and USCCA members by offering self-defense liability insurance, membership support, customer engagement, and related products and resources, and operates as Delta Defense Insurance Services in California. Delta Defense works with business partners, independent insurance agencies, and benefits vendors to manage member services and publishes required transparency files through healthcare benefits partners.

📋 Description

• Configure, maintain, and support marketing technology platforms, including marketing automation, CDPs, analytics tools, tag management systems, CMS tools, CRM-connected workflows, testing tools, and affiliate or partner tracking platforms. • Implement, validate, and troubleshoot digital tracking across websites, landing pages, campaigns, lead funnels, customer lifecycle touchpoints, affiliate journeys, and sales handoffs. • Translate business needs into technical requirements, including tracking plans, audience logic, platform configurations, integration requirements, QA plans, and reporting specifications. • Validate and troubleshoot JSON payloads, event properties, user traits, lead attributes, webhook data, API responses, destination mappings, and data type issues that impact reporting, activation, personalization, or downstream systems. • Maintain clear documentation, including technical requirements, QA checklists, implementation notes, event schemas, data mapping details, troubleshooting guides, and platform support processes.

🎯 Requirements

• 3+ years of experience in marketing technology, marketing operations technology, analytics implementation, digital marketing systems, data operations, revenue operations, web technology, or a related technical marketing role. • Bachelor's degree in information systems, marketing technology, analytics, web development, business, computer science, or related field preferred; equivalent experience or certifications may be considered. • Experience supporting platforms such as Braze, Segment, Google Tag Manager, GA4, Salesforce, CMS tools, A/B testing tools, analytics platforms, affiliate platforms, or similar systems. • Working knowledge of JSON, event payloads, user traits, lead attributes, API responses, webhooks, destination mappings, Regex, Liquid or similar templating logic, HTML/CSS, light SQL, lightweight JavaScript, and browser developer tools. • Ability to work independently and collaboratively in a fast-paced environment with shifting priorities.

🏖️ Benefits

• Bonuses • Professional development