Marketing and Content Manager

🕒 July 6

🇧🇷 Brazil – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

👨🏼‍💻 Content Manager

👻 Ghost score 28%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Dialog - Comunicação Interna

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2016

☁️ SaaS

🏢 Enterprise

🤖 Artificial Intelligence

SaaS • Enterprise • Artificial Intelligence

Dialog - Comunicação Interna is a multichannel internal communications platform that helps organizations reach, engage and measure 100% of their employees using apps, corporate social networks, intranets, email and internal TV. The platform combines analytics (an exclusive Engagement Index), AI-powered content tools, and integrations to personalize communications, run surveys/quizzes, manage documents and improve employee experience and organizational alignment. Dialog positions itself as a secure, ISO-certified SaaS product aimed at improving internal engagement, productivity and retention for enterprises.

📋 Description

• Define and execute a 360° marketing and content strategy aligned with Dialog's identity and sales and retention goals. • Lead demand-generation initiatives: SEO, SEM, paid campaigns, email marketing, webinars, events and ABM. • Manage the partnerships area and its activities. • Oversee brand presence across social media, blog, media and strategic partnerships. • Develop and maintain an editorial calendar for top-, mid- and bottom-of-funnel content. • Optimize the website and digital channels to convert traffic into MQLs, monitoring CAC, LTV and ROI. • Supervise sales materials, including pitch decks, one-pagers, playbooks and enablement content. • Monitor marketing and content performance and present executive reports with improvement insights. • Manage the marketing budget, prioritizing high-impact initiatives and maximizing return. • Lead and develop a multidisciplinary team, vendors and freelancers. • Collaborate with Product, Sales and Success to align positioning, customer journey and messaging. • Represent Dialog at events, webinars and partner/influencer groups.

🎯 Requirements

• Bachelor's degree in Communication, Marketing or related fields. • Hands-on experience with outbound marketing strategies. • Strong ability to manage budgets, analyze metrics (CPA, LTV, conversion) and deliver executive reporting. • Experience with Agile Project Management. • Knowledge of marketing automation. • Proficiency with tools such as RD Station and HubSpot. • Practical experience with Google Analytics and Power BI. • Experience in vendor management and crisis management. • Advanced use of Artificial Intelligence applied to day-to-day activities in the area. • Leadership skills, clear and effective communication, crisis-management capability, assertiveness and proactivity, dynamism and self-motivation, multitasking ability and sociability. • Differentials: holistic growth mindset, strong knowledge of Sales and Growth strategies, experience in B2B, SaaS or HR Tech companies, and knowledge of Internal Communications, HR, Employee Experience, Organizational Culture or Employer Branding.

🏖️ Benefits

• Health insurance • Home-office allowance • Flexible hours • Food allowance • Dental insurance • Culture voucher • Meal voucher • Life insurance