Content Marketing Specialist

Job not on LinkedIn

🔥 0 minutes ago

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Dijital Team

WebsiteLinkedInAll Job Openings

11 - 50 employees

🤝 B2B

💼 Consulting

☁️ SaaS

B2B • Consulting • SaaS

Dijital Team is a smarter offshoring solution for IT teams. We enable you to build a high performing IT team that will decrease your costs and increase your efficiency - accelerating the growth of your business. We take care of the team so you can take care of the rest.

📋 Description

• Own and continuously evolve the company’s content strategy • Develop and manage the editorial calendar across channels and campaigns • Translate business priorities, audience needs, search opportunities, and campaign objectives into content plans • Identify content gaps, priority topics, and buyer-journey opportunities • Interview founders, customers, team members, and subject-matter experts • Produce website copy, articles, LinkedIn posts, email copy, campaign content, case studies, and sales-support materials • Develop lead magnets such as guides, reports, templates, checklists, and playbooks • Ghostwrite founder and leadership thought-leadership content • Create headlines, value propositions, calls to action, and conversion-focused messaging • Repurpose ideas for different audiences, channels, and buyer-journey stages • Develop messaging, content structures, and copy for campaign landing pages • Collaborate with the Digital Marketer or designer on page builds and launches • Review and refine landing-page copy using performance data and testing insights • Own and execute content-led SEO strategy • Conduct keyword, topic, search-intent, and competitor research • Develop content briefs, topic clusters, and keyword-to-page mapping • Optimise headings, metadata, page copy, content structures, internal links, and calls to action • Refresh, consolidate, and improve existing content using organic performance data • Own and develop content-led AEO and GEO strategy • Structure content for retrieval across search engines and AI-powered answer platforms • Develop FAQ, comparison, how-to, and expert-led content • Recommend schema and structured-data opportunities • Maintain quality, accuracy, consistency, brand voice, terminology, and editorial standards • Edit and review content from colleagues, freelancers, and external contributors • Publish and update content through the CMS and relevant social platforms • Maintain the content library, approval process, and production schedule • Monitor engagement, organic visibility, lead generation, and conversions • Report on content delivery, performance insights, learnings, and priorities • Continuously improve content based on data, audience behaviour, and commercial outcomes

🎯 Requirements

• Ideally 4–6 years of experience in B2B content marketing, content strategy, content writing, or a closely related discipline • Strong portfolio of high-quality long-form and short-form B2B content • Experience developing content strategies and editorial plans • Experience creating campaign content, lead magnets, and conversion-focused copy • Ability to produce thought leadership and authentically ghostwrite for founders or senior leaders • Experience managing content from research and ideation through writing, approval, publication, measurement, and optimisation • Exceptional writing, editing, interviewing, and storytelling skills • Ability to understand complex subject matter and communicate it clearly to defined audiences • Strong editorial judgement and attention to detail and accuracy • Ability to develop content hierarchies, value propositions, and calls to action • Strong commercial awareness of content’s role in audience action, demand generation, and pipeline • Hands-on experience with keyword and topic research, search intent analysis, content briefs, and on-page optimisation • Experience developing topic clusters, internal linking, and content refreshes • Practical understanding of AEO and GEO principles • Working knowledge of schema and structured data • Ability to interpret organic and content-performance data • Strong working knowledge of Microsoft Office and/or Google Workspace • Experience using a CMS and/or HubSpot • Experience with Ahrefs, Semrush, and Google Search Console • Familiarity with analytics tools for engagement, organic visibility, lead generation, and conversions • Responsible use of AI-assisted research and content tools while maintaining originality, accuracy, and editorial quality • Proactive, curious, and able to generate ideas independently • Highly organised and capable of managing multiple priorities and deadlines • Comfortable conducting detailed interviews and collaborating with subject-matter experts • Reliable, collaborative, accountable, adaptable, and committed to continuous improvement

🏖️ Benefits

• Get paid in Australian Dollars • Medical insurance from day one for you + spouse (or parents if unmarried) • Generous OPD coverage from doctor visits to all your medical needs • Home office setup allowance • Internet allowance • Gym & wellness allowance • Regular team events and engagement activities • Mental health and counseling support through Diji Assist • Reimbursement for industry certifications • Open-door culture • Flexible work – home or office • Rewards and recognition • Christmas and financial year-end parties