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Marketing Specialist

🔥 3 minutes ago

🇱🇰 Sri Lanka – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

Where this job comes from

Posted on Dijital Team's careers page, not through a job board

First seen by Remote Rocketship 3 minutes ago

Logo of Dijital Team

Dijital Team

11 - 50 employees

🤝 B2B

💼 Consulting

☁️ SaaS

B2B • Consulting • SaaS

Dijital Team is a smarter offshoring solution for IT teams. We enable you to build a high performing IT team that will decrease your costs and increase your efficiency - accelerating the growth of your business. We take care of the team so you can take care of the rest.

📋 Description

• Coordinate and execute B2B marketing campaigns aligned with business objectives • Convert marketing plans into actionable tasks, campaign calendars, and deliverables • Manage campaigns across email, digital platforms, social media, and other channels • Coordinate campaign assets, content requirements, approvals, and publishing • Track campaign progress and address dependencies • Support lead-generation initiatives and prospect engagement • Develop and maintain automated lead-nurturing workflows • Coordinate email sequences, audience segmentation, and prospect follow-up • Maintain CRM records, prospect databases, contact lists, and campaign information • Monitor lead engagement and campaign performance • Create, edit, and coordinate content for emails, newsletters, blogs, social media, and digital campaigns • Translate technical concepts into accessible content for business audiences • Collaborate with subject matter experts on educational, promotional, and thought-leadership materials • Maintain content calendars and coordinate publication • Develop customer communications about technology updates, industry trends, business insights, and services • Ensure consistent brand messaging and editorial standards • Use AI-assisted tools for content research, drafting, editing, and productivity • Coordinate social media activities and publish digital content • Support website and blog updates • Plan and execute webinars, virtual presentations, customer events, and related initiatives • Coordinate event promotions, invitations, registrations, and materials • Manage pre-event and post-event communications and lead nurturing • Collaborate with internal stakeholders and external contributors • Maintain event records and evaluate engagement • Collaborate with the Business Director and external marketing consultant on strategic marketing plans • Maintain campaign trackers, calendars, task lists, and documentation • Coordinate deliverables, reviews, and approvals • Provide updates on campaign activities, deliverables, performance, and priorities • Recommend improvements to marketing processes, automation workflows, and operational efficiency

🎯 Requirements

• Hands-on experience in digital marketing, marketing operations, campaign execution, or coordination, preferably within a B2B environment • Proven ability to manage marketing campaigns from planning through execution, tracking, and completion • Experience creating marketing content for email campaigns, newsletters, blogs, social media, and customer communications • Practical understanding of lead generation, lead nurturing, customer engagement, and marketing automation workflows • Experience managing automated email sequences, CRM-based campaigns, and follow-up communications • Ability to translate strategic marketing objectives into actionable plans, campaign calendars, and measurable deliverables • Experience coordinating multichannel marketing activities, including digital campaigns, webinars, and events • Excellent written and verbal English communication skills • Strong interest in technology, IT services, and emerging digital marketing practices • Confidence using AI-assisted tools for content development, research, and marketing productivity • Proficiency in Microsoft Office, particularly Word, PowerPoint, and Outlook • Experience with marketing automation and CRM platforms such as HubSpot, GoHighLevel, ActiveCampaign, or equivalent • Knowledge of email marketing automation, audience segmentation, lead-nurturing sequences, and engagement tracking • Familiarity with social media management and digital publishing platforms • Experience using AI productivity tools such as ChatGPT, Microsoft Copilot, or similar • Ability to manage marketing calendars, campaign trackers, and task management tools • Preferred: practical experience with GoHighLevel, advanced HubSpot knowledge, WordPress, SEO, Canva or Adobe Creative Cloud, Mailchimp or Brevo, Google Analytics, webinar and event management platforms, and IT services/MSP/SaaS/B2B technology environments • Excellent organisational and prioritisation skills • Ability to work independently and collaborate with internal and external stakeholders • Strong attention to detail • Effective communication and stakeholder management skills • Adaptability, problem-solving ability, and enthusiasm for learning new technologies and marketing approaches

🏖️ Benefits

• Get paid in Australian Dollars • Medical insurance from day one for you + spouse (or parents if unmarried) • Generous OPD coverage from doctor visits to all your medical needs • Home office setup allowance • Internet allowance • Gym & wellness allowance • Regular team events and engagement activities • Diji Assist mental health and counseling support • Reimbursement for industry certifications • Flexible work — home or office • Rewards and recognition • Christmas and financial year-end parties

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