Integrated Marketing, Market Development – Contractor

🔥 12 hours ago

🌵 Arizona, California, +16 more states – Remote

🌵 Arizona – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🎰 Nevada – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🌪️ Oklahoma – Remote 🌲 Oregon – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote 🏰 Missouri – Remote 🔔 Pennsylvania – Remote 🌴 South Carolina – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ⚔️ Virginia – Remote ☕ Washington – Remote

💵 $107k - $171k / year

⏳ Contract/Temporary

🟠 Senior

🔴 Lead

🎡 Marketing

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Identity Digital Inc.

WebsiteLinkedInAll Job Openings

201 - 500 employees

💼 Consulting

📣 Marketing

🛍️ eCommerce

Consulting • Marketing • eCommerce

Identity Digital Inc. is a leading provider of domain names, offering the largest and most relevant portfolio of domain extensions in the world. The company empowers businesses by providing unique and authentic domain names, enhancing their online presence with effective SEO strategies and built-in security features. With a clientele that includes 96% of Fortune 50 companies, Identity Digital is dedicated to helping businesses of all sizes thrive online by diversifying their offerings and generating revenue through domain name solutions.

📋 Description

• Develop and execute the integrated marketing strategy for Innovation Labs • Build annual and quarterly marketing plans aligned to commercial priorities • Manage marketing budget, agency relationships and campaign planning • Own the Innovation Labs website and digital experience • Partner with PR to execute announcements, media strategy and analyst engagement • Build executive thought leadership programs and speaking strategies • Develop conference strategy, speaker submissions and event execution • Launch and manage the Stewardship Council program • Create integrated campaigns across customers, partners and developers • Develop highly personalized executive engagement programs using AI • Coordinate marketing initiatives with Commercial Operations and Business Development • Measure campaign performance and optimize marketing effectiveness • Align Product Marketing, Developer Relations, Commercial Operations and Corporate Marketing around one integrated go-to-market motion • Established marketing performance metrics and reporting that demonstrate marketing's contribution to awareness, engagement and commercial pipeline.

🎯 Requirements

• 8-12 years of experience in B2B technology marketing, integrated marketing, growth marketing or strategic marketing • Demonstrated success building marketing organizations or programs from 0 - 1, preferably within AI, cloud, cybersecurity, identity or enterprise infrastructure • Significant experience developing integrated marketing strategies spanning digital, events, PR, analyst relations, executive thought leadership and demand generation • Strong understanding of account-based marketing, executive engagement and highly personalized B2B marketing • Experience owning websites, editorial calendars, campaigns, launches and external communications • Exceptional project management skills with the ability to orchestrate multiple initiatives across cross-functional teams • Excellent executive communication, writing and storytelling abilities. • Experience working closely with Product, Engineering, Business Development, Corporate Marketing and executive leadership • AI-native operator who uses AI to improve campaign development, personalization, research, planning and execution • Builder mentality with a bias toward action and comfort operating in a fast-moving startup environment • Ability to travel as needed for conferences, partner meetings and executive events.

🏖️ Benefits

• Identity Digital is an Equal Opportunity Employer and does not discriminate based on race, color, religion, sex, age, national origin, veteran status, marital status, sexual orientation, gender identity, disability or any other category prohibited by local, state or federal law.