Creative Strategist, Brand Manager

🔥 0 minutes ago

🗣️🇲🇾 Malay Required

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Logo of Dr. Paws

Dr. Paws

1 - 10 employees

🍽️ Food & Beverage

🏥 Healthcare

🛍️ eCommerce

Food & Beverage • Healthcare • eCommerce

Dr. Paws is an Asia-based pet health brand that sells science-backed, natural supplements, air-dried food and functional treats for dogs (and cats). The company offers a free scientific assessment quiz that generates personalized treatment routines, and it sells products via an e-commerce Shopify store with one-time purchase and subscription options, quick delivery, and a results-backed guarantee. Dr. Paws emphasizes veterinarian recommendations, natural ingredients, and targeted products for gut health, dental care, joint support, allergy/immunity and general pet wellness.

📋 Description

• Determine buying personas, brand pillars, and content strategy • Create emotional storytelling through engaging video formats • Source, brief, and manage internal creators, influencers, and external creators • Manage weekly campaigns across social media platforms • Provide data-driven insights to creative teams for new assets • Conduct A/B tests on hooks, copy, calls to action, and formats • Track full-funnel data and make informed decisions • Create sales through followers and engagement on social media

🎯 Requirements

• 3+ years managing paid social or paid search campaigns • Strong track record writing high-converting scripts, hooks, and messaging with emotional storytelling • Deep understanding of A/B testing concepts and formats • Experience growing social media channels • Understanding of creative formats and algorithmic requirements on different platforms • Ability to manage a fast-paced creative pipeline and collaborate smoothly with media buyers • Native Bahasa Malaysia • Very fluent in English

🏖️ Benefits

• High degree of autonomy • Yearly increasing salary • Yearly growing responsibility inside of company

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