Demand Generation Manager

🕒 April 23

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

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DroneDeploy

WebsiteLinkedInAll Job Openings

201 - 500 employees

🚀 Aerospace

💰 Series F on 2021-01

Aerospace • Construction • Technology

DroneDeploy is a leading platform that offers reality capture solutions through drones and robots for industries like construction, oil & gas, renewable energy, agriculture, and mining. The company provides an integrated platform to monitor and manage site data, enabling businesses to reduce manual inspections and improve safety. Their services include site inspections, progress tracking, and automated reporting using AI-powered insights. DroneDeploy prioritizes security with enterprise-grade compliance and offers training and support through various educational resources.

📋 Description

• Own the strategy and execution of integrated campaigns that generate qualified pipeline and revenue across our highest-priority segments, focusing on enterprise construction cohort. • Build and scale programs connecting reality capture platform with general contractors, owners, and enterprise stakeholders. • Report to the VP of Demand Generation and translate go-to-market goals into clear campaign plans. • Collaborate closely with Sales, BDRs, Field Marketing, Content & Community, Product Marketing, and Marketing Operations to align campaigns with account plans and revenue targets. • Take ownership of complex programs, proactively surface opportunities in enterprise segments, and refine plays based on performance data and feedback.

🎯 Requirements

• 5+ years of B2B experience in growth marketing and/or demand generation, preferably in enterprise SaaS with multi-stakeholder buying groups. • Demonstrated success planning and running multi-channel campaigns that produce qualified pipeline and support revenue targets, not just top-of-funnel activity. • Strong project management skills with a track record of leading cross-functional initiatives, managing timelines and dependencies, and keeping multiple programs moving in parallel. • Deep understanding of core demand channels (email, paid media, webinars/events, content syndication), funnel stages, and key metrics such as MQLs, SQLs, and sourced or influenced pipeline. • Proven experience partnering with Sales and BDR teams on inbound and ABM motions, including aligning on ICPs, qualification criteria, and follow-up expectations. • Hands-on proficiency with Salesforce and Marketo for campaign execution, list and audience management, and performance reporting. • Ability to interpret performance data, identify trends or gaps, and translate insights into clear, prioritized next steps. • High attention to detail combined with a strong bias toward action you are comfortable taking a concept from brief to launch, learning from results, and refining the next iteration. • Excellent written and verbal communication skills, with the ability to collaborate effectively across marketing, sales, and leadership. • Willingness to travel domestically for periodic company events, in-person team collaboration, and select customer or field marketing activities as needed. • Construction technology and/or enterprise marketing experience is preferred. • Drone Certification: Not required for this position.

🏖️ Benefits

• Culture of Innovation & Collaboration – Thrive in an environment that values creativity and teamwork. • Drone Certification – Get certified and gain unique, hands-on skills with our full backing. • Flexible Work Arrangements – Enjoy autonomy with remote-first options and schedule flexibility. • Paid Family Leave – Take the time you need to support your family during life’s most important moments. • Comprehensive Healthcare Coverage – Plans designed to support your well-being. • Career & Growth Development – Build new skills and unlock opportunities through continuous learning. • Flexible PTO – Take time off when you need it to recharge—we trust you to manage your time well. • Employee Referral Bonus – Know someone great? Refer them and earn a bonus when they join our team.