Durst Kerridge
Legal
Durst Kerridge is a Cincinnati, Ohio-based law firm renowned for its expertise in high-stakes litigation and appellate advocacy. Founded by a dedicated team of attorneys, the firm represents corporate and individual clients from across the U. S. and globally in complex civil litigation and arbitration cases that occur in Ohio. Specializing in a wide array of legal areas such as injunctions, partnership disputes, employment law, breach of contract, fraud, and quiet title actions, Durst Kerridge is known for its innovative, relentless pursuit of top results inside and outside the courtroom. The firm is also recognized for providing outstanding local counsel services for out-of-state attorneys, showcasing mastery, innovation, and deep client focus in its practice.
2 - 10 employees
Growth Marketing Strategist
Job not on LinkedIn
October 17
Durst Kerridge
Legal
Durst Kerridge is a Cincinnati, Ohio-based law firm renowned for its expertise in high-stakes litigation and appellate advocacy. Founded by a dedicated team of attorneys, the firm represents corporate and individual clients from across the U. S. and globally in complex civil litigation and arbitration cases that occur in Ohio. Specializing in a wide array of legal areas such as injunctions, partnership disputes, employment law, breach of contract, fraud, and quiet title actions, Durst Kerridge is known for its innovative, relentless pursuit of top results inside and outside the courtroom. The firm is also recognized for providing outstanding local counsel services for out-of-state attorneys, showcasing mastery, innovation, and deep client focus in its practice.
2 - 10 employees
📋 Description
• Develop and manage prospect email marketing strategies, including nurture campaigns for MQLs. • Write compelling email copy and manage automated delivery workflows. • Monitor and optimize email performance metrics. • Collaborate with content teams on a content strategy aligned to funnel stages and audience needs. • Identify lead generation opportunities (events, awards, partnerships, PR) for FM Direct and collaborate with MarCom team to ensure execution. • Review dashboards and analytics tools to assess campaign performance. • Evaluate lead quality, conversion rates, and pipeline health. • Optimize campaigns by reallocating budgets, refining messaging, adjusting channels, and improving audience targeting. • Partner with Sales to align on funnel performance and marketing-sourced pipeline metrics. • Highlight high-potential leads for all three Sales teams (Franklin Madison, FM Direct, and Integrated) and ensure timely follow-up to maximize conversion. • Track ROI and provide insights to justify budget needs and future planning.
🎯 Requirements
• 5+ years of experience in email marketing, MarCom, or demand generation roles. • Proven ability to drive lead conversion through strategic marketing initiatives. • Strong understanding of CRM systems, marketing automation platforms, and analytics tools. • Experience with Salesforce CRM, Emma/Active Campaign email platforms, a plus. • Excellent writing and communication skills. • Comfortable working cross-functionally with content, sales, and analytics teams. • Analytical mindset with a passion for testing, learning, and optimizing.
Apply NowSimilar Jobs
October 16
Senior Manager of Growth Development at Aledade building a growth engine by leading a team of development representatives. Spearheading initiatives to enhance performance and optimize outreach strategies.
October 15
Client Growth Executive III managing relationships with large member owner credit unions. Driving growth through strategic partnership, consultation, and market intelligence in financial services.
October 14
Client Growth Executive developing partnerships with credit unions to enhance sales strategies and increase portfolio performance. Responsible for managing executive relationships and providing program consulting at Velera.
October 13
Owner.com
11 - 50
Senior Recruiter focused on building high-performing GTM and G&A teams with marketing expertise. Ensuring a standout candidate experience while managing recruitment processes remotely.
October 11
Horizons
51 - 200
Growth Marketing Manager driving inbound lead generation and marketing initiatives at Horizons. Leading the brand presence in the HRTech space across North America.