B2B Marketing Manager – Lead Generation Build-Out

Job not on LinkedIn

🔥 13 hours ago

🇩🇪 Germany – Remote

⏳ Contract/Temporary

🟠 Senior

🎣 Lead Generation

👻 Ghost score 19%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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DYGITIZED® - the digital experts network

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2022

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

DYGITIZED® - the digital experts network is a curated freelance expert network and boutique that connects companies with vetted digital professionals for short-term projects and digital transformation work. The company quickly matches businesses with specialists across digital strategy, marketing, product & eCommerce, UX/UI, agile transformation, data & martech, and related roles — typically presenting candidate profiles within 48 hours. DYGITIZED® emphasizes personal assessments (skillset, mindset, toolset, cultural fit), hands-on industry experience from its team, and ongoing support for both clients and freelancers through resources, events and a maintained expert pool.

📋 Description

• Build a pipeline of predictable inquiries and conversations with enterprise decision-makers • Develop, launch, manage, and regularly run lead generation and performance campaigns • Use LinkedIn as the primary, natural-fit channel • Conceptualize and create content on platforms, headless CMS, data topics, and digital experience • Define relevant companies and roles and target them precisely • Develop partnerships, formats, and side events to generate pipeline • Analyze campaign results and adjust activities in a transparent, data-driven manner • Help define the metrics by which the role will be measured during the first few weeks • Work remotely, reporting directly to the executive team

🎯 Requirements

• Several years of experience in B2B marketing with a clear focus on lead generation, ideally for complex, consultative services • Proven campaign experience on LinkedIn, Meta, or Google, including independently setting up and managing campaigns • Technical understanding of the digital and MarTech environments, including DXP, CDP, and headless CMS • Ability to translate technical topics into compelling content • Experience targeting enterprise audiences and budget-owning decision-makers • Ability to work independently without a supporting team • Strong ability to make decisions, prioritize, and deliver independently • Excellent internal communication skills • Outgoing and proactive in establishing and developing this area • Experience on the agency or service-provider side is a plus • Knowledge of landing pages, marketing automation, and CRM integration is a plus

🏖️ Benefits

• Freelance engagement of approximately 2–3 days per week • Remote work • Direct connection to the executive team • Access to an existing PR agency for selected topics • Corporate identity guidelines and templates from international colleagues • Prompt invoice processing • Honest feedback • Dedicated point of contact • Digital contract via DYGITIZED® • Personal onboarding and assessment based on skill set, mindset, toolset, and cultural fit • Decision within 48–72 hours