Marketing Automation, Email Marketing Expert

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🔥 0 minutes ago

🗣️🇩🇪 German Required

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Logo of DYGITIZED® - the digital experts network

DYGITIZED® - the digital experts network

1 - 10 employees

Founded 2022

🏪 Marketplace

🎯 Recruiter

🤝 B2B

Marketplace • Recruitment • B2B

DYGITIZED® - the digital experts network is a curated freelance expert network and boutique that connects companies with vetted digital professionals for short-term projects and digital transformation work. The company quickly matches businesses with specialists across digital strategy, marketing, product & eCommerce, UX/UI, agile transformation, data & martech, and related roles — typically presenting candidate profiles within 48 hours. DYGITIZED® emphasizes personal assessments (skillset, mindset, toolset, cultural fit), hands-on industry experience from its team, and ongoing support for both clients and freelancers through resources, events and a maintained expert pool.

📋 Description

• Conduct a status-quo analysis of the existing email marketing and funnel flow • Optimize lead capture (web forms, GDPR-compliant data collection, clean data forwarding) • Build email journeys & automations: Lead → info call → next step, including keep-warm (stay-engaged) sequences for contacts with a later start date • Reactivate existing database & ensure deliverability (warm up approx. 5,000 existing contacts, maintain inbox placement) • Develop and refine lead magnets

🎯 Requirements

• Proven expertise in email marketing and marketing automation (not a generalist—genuine specialization) • Proficient with marketing automation tools (Keap, ActiveCampaign, Brevo, Klaviyo, etc. — specific tool is secondary; core craft matters) • Experience with funnel building, segmentation, journey design, and lead nurturing • Understanding of deliverability and reactivation of 'cold' lists • GDPR knowledge for lead capture in a European context • German-speaking; independent, reliable long-term working style in a remote setup

🏖️ Benefits

• Flexible — Project start as an analysis phase (approx. 3–7 days), implementation of initiatives (tbd) followed by ongoing support (approx. 2–3 days/month); long-term collaboration desired • 100% remote

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