B2C Retention Manager

🔥 13 hours ago

🌐 Kazakhstan, Serbia, +2 more countries – Remote

🇰🇿 Kazakhstan – Remote 🇷🇸 Serbia – Remote 🇦🇿 Azerbaijan – Remote 🇬🇪 Georgia – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🔄 Customer Retention Specialist

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Emerging Travel Group

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2010

🏨 Hospitality

📦 Logistics

🛍️ eCommerce

Hospitality • Logistics • eCommerce

Emerging Travel Group is a leading provider of advanced online booking platforms tailored for individual travelers, travel agents, and corporate clients. They empower hoteliers to enhance visibility and attract a wider customer base through their comprehensive travel solutions, which include over 2. 9 million accommodations, flights, transfers, and car rentals across 190 source markets. With a focus on technology excellence, Emerging Travel Group serves a vast network of travel agencies and corporate clients, enabling seamless travel management and collaboration in the dynamic travel industry.

📋 Description

• Develop and implement a comprehensive communication strategy across CRM channels, including email, push, and in-app communications • Create and execute advanced CVM strategies to drive LTV growth and increase user retention • Design and launch trigger-based and bulk messaging campaigns, including A/B testing • Analyze campaign performance, track daily key metrics, generate actionable insights, and adjust strategies • Collaborate with data analysts on analytical tasks, hypotheses, user behavior analysis, and promotional budget optimization • Work with design, copywriting, product, development, and analytics teams to deliver marketing communications • Monitor market trends, integrate best practices, roll out new tools, and track CRM platform developments • Prepare presentations and reports for teams and stakeholders; maintain work transparency via Slack and Asana

🎯 Requirements

• 3+ years of relevant experience in CRM/CVM B2C marketing with proven experience of channel ownership • Excellent command of modern CRM platforms and push notification services, from trigger setup to technical integration • Strong analytical skills, including data-driven decision making, hypothesis testing, and confident execution of A/B tests • Practical experience with trigger-based communications, user retention, and win-back strategies • Proven experience in managing budgets for promotional activities • Excellent soft skills, including outstanding communication abilities for collaboration with cross-functional teams and external partners • Self-motivation, proactivity, and the ability to thrive in ambiguous environments and manage multiple channels simultaneously • Fluent in English; other languages are a plus

🏖️ Benefits

• Flexible schedules and opportunity to work remotely • Ambitious and supportive team who love what they do, appreciate each other, and grow together • Internal programs for adaptation and training, development of soft skills, and leadership abilities • Partial compensation for participating in external training and conferences • Corporate English school: Group and individual lessons, speaking clubs with colleagues from all over the world • Corporate prices on hotels and travel services • MyTime Day Off - an extra non-working day without loss of compensation