Regional Marketing Manager

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Logo of Enfuce

Enfuce

51 - 200 employees

Founded 2016

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Enfuce is a leading provider of secure, scalable, and compliant card issuing and payment processing solutions. Their cloud-based platform offers cutting-edge features such as advanced spend controls, digital wallets, fraud and dispute management, and 3D secure authentication with an exceptional uptime. Enfuce supports multi-currency and multi-country programs, making it easy for businesses to scale globally. As principal members of Visa and Mastercard, they ensure seamless and fast deployment of card services. Enfuce works with various industries, providing tailored solutions for banking, fintech, alternative lending, and more. Their commitment to innovation and customer-centric approach has made them a preferred partner for digital banking solutions.

📋 Description

• Develop and execute regional marketing plans across Italy, Iberia and Eastern Europe • Adapt global campaigns, messaging and marketing initiatives for regional audiences and customer needs • Partner with regional Sales teams to identify target accounts and align marketing activity with commercial priorities • Develop and execute account-based marketing programmes for priority enterprise accounts • Plan and deliver regional events including industry conferences, executive roundtables, customer events and partner activities • Execute demand generation campaigns that create qualified opportunities and nurture prospects through the sales funnel • Collaborate with Growth Marketing, Brand & Communications and Solutions Marketing on global initiatives • Work with the Partnerships team and local partners on joint marketing initiatives • Define success measures across campaigns, events and ABM programmes • Use performance data to optimise activity and demonstrate commercial impact • Share regional insights and recommendations to improve future marketing and go-to-market strategies

🎯 Requirements

• Five or more years' experience in B2B marketing, ideally within SaaS, fintech or payments • Strong, demonstrable experience developing and executing account-based marketing programmes for enterprise customers • Proven experience delivering regional marketing programmes that contribute to demand generation and pipeline growth • Strong experience organising and delivering high-quality events • Ability to move comfortably between strategy and execution • Strong commercial awareness and experience partnering closely with Sales teams around target accounts and pipeline objectives • Excellent project management and organisational skills • Ability to manage multiple campaigns, events and stakeholders simultaneously • Experience measuring marketing performance and using data to optimise campaigns and demonstrate results • Ability to build strong relationships across Sales, Marketing, Partnerships and other cross-functional teams • Excellent English communication skills • Italian, Spanish or other relevant regional language skills are highly desirable

🏖️ Benefits

• High autonomy & ownership • Unlimited growth potential and personal and professional growth opportunities • Flexible, remote work • Supportive culture • Comprehensive benefits package • Competitive salary, reassessed regularly • Employee stock option program • Flexible paid time off • Up to 5 weeks of annual vacation days • Paid family leave (subject to country regulations) • Hybrid or remote work options • Team activity budget for three quarters a year • Company-wide event in the fourth quarter

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