Everyday Health
Wellness • Media • Healthcare Insurance
Everyday Health is a comprehensive digital platform offering a wealth of health and wellness information. It provides resources on common health conditions, self-care, product reviews, and the latest health news. The platform aids users in making informed health decisions, including finding doctors and using tools like symptom checkers and quizzes. It emphasizes evidence-based content, reviewed by medical experts, to support individuals in their journey to live healthier lives. Everyday Health is dedicated to providing timely, trustworthy, and up-to-date health content, ensuring a supportive environment for health education and wellness inspiration.
Associate Vice President / Vice President, Market Strategy
Job not on LinkedIn
September 28
🗽 New York – Remote
⏰ Full Time
🟢 Junior
🟡 Mid-level
👔 Vice President
🚫👨🎓 No degree required
🦅 H1B Visa Sponsor
Everyday Health
Wellness • Media • Healthcare Insurance
Everyday Health is a comprehensive digital platform offering a wealth of health and wellness information. It provides resources on common health conditions, self-care, product reviews, and the latest health news. The platform aids users in making informed health decisions, including finding doctors and using tools like symptom checkers and quizzes. It emphasizes evidence-based content, reviewed by medical experts, to support individuals in their journey to live healthier lives. Everyday Health is dedicated to providing timely, trustworthy, and up-to-date health content, ensuring a supportive environment for health education and wellness inspiration.
📋 Description
• Shape future growth of MedPage Today, overseeing Market Strategy functions (Sales Strategy, B2B Marketing, Lead Generation, Data Strategy) • Lead and manage the Market Strategy team across Account & Sales Strategy, Data Strategy, B2B Communications, BDR processes, and supporting functions • Support revenue growth by identifying market gaps and opportunities through client and field insights and collaborating to build growth plans • Serve on Sales & Market Impact Leadership Team and liaise with executive leadership delivering actionable reporting and recommendations • Refine the sales process, ensure KPI-driven decision making, and align teams across Sales, Product, Data, and Operations • Oversee Market Landscape reporting to surface client, competitive, and campaign insights guiding growth initiatives • Coordinate sales enablement training and provide strategic field support for high-stakes presentations and proposals • Direct strategy and creation of client-facing materials including pre- and post-sales collateral, product toolkits, and positioning resources • Drive inbound and outbound lead generation strategy, CRM processes, revenue attribution reporting, and trade event strategy • Partner with Data and Product teams to build measurement, ROI, and category storytelling and champion post-sales data integration
🎯 Requirements
• 8–15 years in healthcare digital promotion, pharmaceutical marketing, or related fields with a focus on the healthcare professional (HCP) audience • Strong understanding of pharmaceutical brand strategies and success metrics • Familiarity with digital content, marketing platforms, and delivery systems • Proven ability to synthesize complex data into actionable insights • Ability to balance client goals with business priorities and deliver measurable results • Passion for understanding audience behavior and market trends • Demonstrated success managing cross-functional teams and leading complex business initiatives • Experience in B2B marketing, communications, and vertical expansion strategies preferred • Exceptional verbal and written communication skills with advanced proficiency in PowerPoint and Excel/Google Sheets • Entrepreneurial, self-motivated, collaborative mindset
🏖️ Benefits
• Competitive salaries • Comprehensive medical, dental and vision coverage • Life and disability benefits • Flexible Spending Accounts (FSAs) • 401(k) with company match • Employee Stock Purchase Plan • Flexible Time Off • Volunteer Time Off • Paid holidays • Family building and caregiving support • Generous Family Care and Parental leave • Fitness Reimbursement • Access to wellness programs • Employee Resource Groups • Company-sponsored events • Educational support, mentorship programs and career development resources • Employee recognition and engagement programs
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