Senior Associate – Marketing Automation

🕒 May 27

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

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EY

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1989

💸 Finance

Finance • Consulting • Technology

EY is a global professional services firm, widely recognized for providing audit, tax, consulting, and advisory services. It focuses on helping its clients solve complex problems and transform their businesses using data and technology. EY is committed to building a better working world by enhancing trust in financial markets and economies globally. Its services include corporate finance advisory, transaction strategy, technology consulting, and more, catering to sectors such as health, energy, finance, government, and more. EY also emphasizes sustainability and innovation in its solutions.

📋 Description

• Tactical execution of Marketing Automation campaigns with varying complexities and sizes • Experience with supporting email marketing campaigns and using various digital marketing tools, Marketo knowledge is a must • Coordinate and liaise with internal and external stakeholders to ensure all relevant content, assets and target audience parameters are received for campaign execution • Provide project support to all MarTech team members throughout the various stages of the project, including testing use cases • Regular reporting to key stakeholders on the performance of marketing automation campaigns and suggest on improvement avenues that is backed by data • Support process improvements and educate users on campaign best practices • Standardization and documentation of technical processes using our internal systems • Able to define and document the functional and technical requirements for executing (developing, deploying, managing, tracking, and measuring) the automated campaigns • Act as a brand champion, ensuring that all external campaigns and online content support the firm’s brand and business strategy and compliant to risk and quality safeguards set by EY • Work towards organizational objectives along with stakeholders’ project

🎯 Requirements

• Any university degree or college diploma in Digital Marketing or a related field. • Understanding of Digital Marketing eco-system and marketing automation • Experience in Marketing Automation campaign configuration • Min. 5 years of experience, and min. 3 years with Marketo • Ability to translate business needs into technical solutions in MA platform. • Adherence to data compliance policies (such as GDPR, CANSPAM) is a must. • Specialist knows his customer journeys well-enough to identify every possible opportunity or data breach and the need for appropriate security and get measures in place to safeguard it. • Strong interest in data management and analytics • Storytelling and consulting skills • Attention to detail • Organized, self-starter who can collaborate with the team, and excel in a fast-paced corporate environment. While being able to manage multiple priorities and deadlines. • Having Marketo Engage Expert certification is plus.

🏖️ Benefits

• Continuous learning : You’ll develop the mindset and skills to navigate whatever comes next. • Success, as defined by you : We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. • Transformative leadership : We’ll give you the insights, coaching and confidence to be the leader the world needs. • Diverse and inclusive culture : You’ll be embraced for who you are and empowered to use your voice to help others find theirs.