
51 - 200 employees
Founded 2014
đŁ Marketing
âď¸ SaaS
đ Retail
đ° $4.9M Debt Financing - Factor Eleven on 2022-03
Marketing ⢠SaaS ⢠Retail
F11 is a drive-to-store digital advertising platform and SaaS provider for brick-and-mortar retailers and brands. The company delivers tools to plan and run local digital campaigns, build rich-media ads with its AdCreator, automate creative distribution, and target audiences contextually to drive store visits. F11 offers managed services and real-time campaign performance reporting while emphasizing privacy compliance and retailer-focused optimization.
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51 - 200 employees
Founded 2014
đŁ Marketing
âď¸ SaaS
đ Retail
đ° $4.9M Debt Financing - Factor Eleven on 2022-03
Marketing ⢠SaaS ⢠Retail
F11 is a drive-to-store digital advertising platform and SaaS provider for brick-and-mortar retailers and brands. The company delivers tools to plan and run local digital campaigns, build rich-media ads with its AdCreator, automate creative distribution, and target audiences contextually to drive store visits. F11 offers managed services and real-time campaign performance reporting while emphasizing privacy compliance and retailer-focused optimization.
⢠Own and evolve backend workstreams in the Media Planning team, focusing on the media allocation engine, Kafka integration, and DocuSign approval flow ⢠Take end-to-end ownership of technical topics from problem understanding and approach definition through implementation, testing, rollout, and follow-through ⢠Collaborate with product and engineering counterparts on scoping, sequencing, and trade-offs ⢠Extend and maintain event-driven contracts with Order Management using Kafka and outbox patterns ⢠Contribute to a federated GraphQL backend architecture spanning multiple services ⢠Reason about cross-service dependencies and eventual consistency ⢠Partner with backend, frontend, product, and DevOps colleagues on shared initiatives ⢠Review code and contribute to technical discussions ⢠Help raise engineering standards through collaboration and execution ⢠Surface constraints and risks early and drive work through completion
⢠6+ years of backend engineering experience, ideally in startup or scale-up environments ⢠Strong TypeScript and Node.js backend experience ⢠Experience with GraphQL in real product environments, ideally federation or subgraph-based architectures ⢠Hands-on experience with event-driven systems and distributed architecture patterns such as Kafka, outbox patterns, and at-least-once delivery semantics ⢠NestJS experience is a strong plus ⢠Autonomous decision-making with incomplete information and responsibility for outcomes ⢠Highly structured and analytical approach ⢠Clear and direct communication regarding scope, trade-offs, risk, and delivery ⢠Comfort working in a lean team with high ownership, initiative, and standards ⢠Experience in AdTech, MarTech, SaaS, or other event-driven platform environments is a plus ⢠English is required ⢠Valid work permit for the location of the role and eligibility to work there ⢠Must accept a full-time employment contract; Factor Eleven does not provide B2B contracts ⢠Factor Eleven does not provide sponsorship for work permits or visas for this position
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