Marketing Performance Manager – Insights

Job not on LinkedIn

🔥 0 minutes ago

💃 Latin America – Remote

⏱ Part Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 22%

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Logo of Floowi Inc

Floowi Inc

11 - 50 employees

Founded 2022

💼 Consulting

📣 Marketing

🎯 Recruiter

Consulting • Marketing • Recruitment

Floowi Inc. is a talent outsourcing company specializing in connecting rapidly growing agencies with elite offshore talent from Latin America. They focus on hiring marketing, design, and product professionals, ensuring cultural fit and effective communication with a quick turnaround of candidate placement. With a budget-friendly model and flexible contracts, Floowi enables businesses to scale efficiently while accessing top-tier talent, all while handling contracts and payroll for their clients.

📋 Description

• Consolidate and analyze performance data across paid media, organic social, earned media/PR, AI search/GEO, website analytics, and CRM/funnel data • Evaluate paid media effectiveness using lead quality, CPL, CAC, conversion rates, and attribution analysis • Track and interpret AI search and GEO visibility, including prompt coverage, citation analysis, and competitive benchmarking • Analyze website traffic, engagement, earned-media referrals, and landing-page behavior • Build and maintain executive dashboards and standardized reporting frameworks • Monitor CRM and funnel metrics, including leads, MQLs, SQLs, pipeline, sales velocity, and conversion rates • Translate cross-channel findings into executive-level recommendations • Present insights and recommendations directly to client and internal stakeholders

🎯 Requirements

• 5+ years of experience in marketing analytics, digital marketing analytics, media analytics, or a related analytics/consulting role • Ideally experience within an agency or multi-client environment • Hands-on experience analyzing paid media performance using Meta Ads Manager, LinkedIn Campaign Manager, Google Ads, and Supermetrics or equivalent • Experience with AI search/GEO analytics platforms such as Peec.ai or similar tools, including citation analysis and competitive benchmarking • Proficiency with Google Analytics 4 (GA4) • Experience building dashboards and reporting frameworks in Looker Studio, Power BI, or Tableau • Familiarity with CRM and B2B funnel data, such as HubSpot or Salesforce, including lead scoring, MQLs/SQLs, pipeline, and funnel conversion metrics • Strong written and verbal English communication skills • Ability to present data-driven insights and strategic recommendations to clients or executive stakeholders • Advanced English (C1+)

🏖️ Benefits

• Competitive salary in USD • Remote-first flexibility • Work from anywhere • PTO and paid U.S. holidays • Potential to scale to full-time

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