Media Buyer

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Floowi Inc

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2022

💼 Consulting

📣 Marketing

🎯 Recruiter

Consulting • Marketing • Recruitment

Floowi Inc. is a talent outsourcing company specializing in connecting rapidly growing agencies with elite offshore talent from Latin America. They focus on hiring marketing, design, and product professionals, ensuring cultural fit and effective communication with a quick turnaround of candidate placement. With a budget-friendly model and flexible contracts, Floowi enables businesses to scale efficiently while accessing top-tier talent, all while handling contracts and payroll for their clients.

📋 Description

• Set up and execute paid advertising campaigns across Meta, TikTok, Google Ads, YouTube, and other relevant platforms • Monitor campaigns daily, track budgets, and optimize performance against ROAS, CPA, CTR, and conversion KPIs • Conduct A/B testing across creatives, audiences, and landing pages • Collaborate with creative teams on ad copy, static creatives, video assets, and platform-specific best practices • Analyze performance using Meta Ads Manager, TikTok Ads Manager, Google Analytics, Shopify, and native advertising dashboards • Monitor platform updates, algorithm changes, industry trends, and competitor activity to identify testing and optimization opportunities

🎯 Requirements

• 4+ years of experience in social media advertising or media buying, particularly for e-commerce CPG brands • Hands-on expertise managing Meta Ads Manager and TikTok Ads Manager campaigns • Experience with Google Ads and YouTube • Experience managing advertising budgets and optimizing ROAS, CPA, and CTR • Proficiency with Google Analytics, Shopify, and advertising platform dashboards • Strong understanding of full-funnel e-commerce and CPG advertising strategies • Experience collaborating with creative teams on ad copy, visual assets, video content, creative testing, and platform-specific best practices • Strong analytical, organizational, communication, and time-management skills • Ability to work independently and adapt to changing platform trends • Advanced English (C1+) • Meta or Google Ads certification, complementary channel familiarity, and seasonal campaign or CPG product launch experience preferred

🏖️ Benefits

• Remote-first flexibility • Work from anywhere • PTO • Paid U.S. holidays • Competitive salary in USD