Senior Manager, Brand Strategy – Engagement

🔥 3 minutes ago

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Fuze Health

1001 - 5000 employees

☁️ SaaS

🤝 B2B

💊 Pharmaceuticals

SaaS • B2B • Pharmaceuticals

Fuze Health is a technology-led healthcare company that provides integrated pharmacy solutions, clinical services, and data-driven software to healthcare organizations, payers, employers, and life sciences partners. Through its FuzeRx digital pharmacy, Fuze Services clinical programs, and Fuze Technologies platform, it delivers API-powered prescription fulfillment, telehealth, diagnostics and genomics, patient engagement, and analytics to improve access, adherence, early identification of conditions, and outcomes at scale.

📋 Description

• Partner with the VP of Marketing and cross-functional stakeholders to develop and refine enterprise and business unit positioning • Develop messaging frameworks, value propositions, and audience narratives aligned to business priorities • Ensure consistency and alignment across brand messaging and customer-facing communications • Translate complex business concepts into clear, compelling, audience-centered messaging • Synthesize existing qualitative and quantitative insights into actionable audience personas and segmentation frameworks • Translate customer, market, and sales insights into implications for messaging and marketing narratives • Build persona frameworks to support marketing strategy, messaging, and integrated activation • Collaborate with external agencies and partners as needed • Support development of scalable messaging frameworks, campaign processes, and brand standards

🎯 Requirements

• 5+ years of experience in brand strategy or marketing • Strong analytical and strategic thinking skills • Proven ability to develop and execute integrated marketing campaigns • Experience in healthcare or technology sectors is a plus • Ability to work collaboratively in a fast-paced environment • Excellent written and verbal communication skills • Proficient in project management and marketing tools

🏖️ Benefits

• dental, vision, and multiple group medical plans to choose from • a 401(k) retirement savings plan • group life insurance • accidental death and dismemberment (AD&D) insurance • flexible spending account (FSA) and health savings account (HSA) • commuter benefits • employer-paid short-term (STD) and long-term disability (LTD) insurance • additional supplemental insurance plans (spouse life insurance, legal insurance, an employee assistance program, home health testing kits, and a fertility medication discount program) • flexible vacation time • accrued paid sick time • 10 paid holidays • (2 floating holidays for full time non-exempt employees) • eight weeks of paid parental leave for eligible employees • additional paid weeks for the birthing parent • 4 weeks paid caregiver leave • a Lifestyle Spending Account allowance each month

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