Global Product Marketing Manager

🔥 0 minutes ago

🇪🇸 Spain – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 10%

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GE HealthCare

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1892

🏥 Healthcare

💊 Pharmaceuticals

Healthcare • Medical Technology • Pharmaceuticals

GE HealthCare is a leader in precision care, dedicated to providing innovative technologies and integrated solutions that enhance healthcare services. As a stand-alone company, it focuses on imaging, ultrasound, and healthcare IT, empowering clinicians and improving patient outcomes through advanced medical technologies and personalized care solutions. With a significant investment in research and development, GE HealthCare aims to transform healthcare by making hospitals more efficient and therapies more precise.

📋 Description

• Build and drive launch plans per product launch, including internal readiness, training, and milestone tracking • Coordinate external launch delivery, including campaigns, press activities, and webinars • Track launch milestones and flag risks to the Director • Own the portfolio marketing kit, including battlecards, presentations, clinical and value messaging, objection handling, and demonstration tools • Maintain current and accurate sales-facing content aligned with portfolio positioning • Run competitive tracking and product-level win/loss analysis • Develop and maintain product sheets, case studies, reference stories, and return-on-investment tools • Ensure content reflects approved clinical and health-economic evidence • Build master assets for regional localization and support regional execution • Support regional teams with opportunity/bowler-level visibility and coordination without owning customer relationships directly • Maintain the asset library and manage content approvals according to regulatory, legal, and brand requirements • Track launch and campaign KPIs and coordinate events and key-opinion-leader logistics • Consolidate customer, competitive, and regional feedback for roadmap discussions • Support cross-functional coordination with R&D, Clinical, Regulatory, and Market Access on launch deliverables and dependencies

🎯 Requirements

• Bachelor's degree in Marketing, Business, Life Sciences, or Engineering; MBA a plus • 3–5 years of experience in product marketing, preferably in medical devices or another regulated B2B environment • Experience building sales enablement content and supporting product launches end-to-end • Comfortable working cross-functionally with Clinical, Regulatory, R&D, and Sales/Commercial teams • Strong project management and prioritization skills • Excellent written and verbal communication skills • English fluency is a must; additional language skills are a plus

🏖️ Benefits

• Relocation Assistance Provided: No

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