Regional Marketing Director

🕒 May 21

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

Apply Now

Find Similar Remote Jobs

Receive Emails For Remote Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

GenScript

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 2002

🧬 Biotechnology

⚕️ Healthcare Insurance

🔬 Science

Biotechnology • Healthcare Insurance • Science

GenScript is a leading biotechnology company that provides a wide array of gene synthesis, protein production, and CRISPR gene editing services. With a commitment to high-quality and reliable solutions, GenScript serves over 225,100 global customers and holds an extensive patent portfolio. The company aims to enhance life sciences research and development by delivering innovative products and services in areas such as molecular biology, peptide synthesis, and antibody development.

📋 Description

• Develop and execute regional marketing plans aligned with global business priorities and regional commercial goals. • Lead segment-tailored demand generation campaigns across digital, email, events, and sales enablement channels. • Partner closely with sales leadership to identify growth opportunities, support pipeline development, and improve lead follow-up and conversion. • Own regional event strategy, including conferences, tradeshows, seminars, roadshows, customer workshops, live events and partner activities. • Localize global campaigns, product launches, messaging, and content for regional markets and customer segments. • Collaborate with product marketing and business units to support growth across GenScript’s product and service portfolios. • Track and report campaign performance, including lead quality, conversion, pipeline contribution, event ROI, and marketing investment efficiency. • Manage regional marketing budget, vendors, agencies, and cross-functional execution. • Lead and develop regional marketing team members as applicable.

🎯 Requirements

• Bachelor's degree in Marketing, Business, Life Sciences, Biotechnology, Biology, Chemistry, or a related field. • 8+ years of B2B marketing experience, preferably in life sciences, biotechnology, pharmaceutical services, CRO/CDMO, laboratory products, or scientific services. • 3+ years of experience in regional marketing, field marketing, demand generation, or commercial marketing leadership. • Proven ability to develop and execute integrated campaigns that generate qualified leads and measurable business impact. • Strong experience with sales alignment, funnel management, events, campaign analytics, and performance reporting. • Ability to translate complex scientific or technical offerings into clear customer value propositions. • Excellent communication, stakeholder management, project management, and leadership skills. • Experience working in a global, matrixed organization preferred.

🏖️ Benefits

• Health insurance • 401(k) matching • Flexible work hours • Paid time off • Remote work options