User Acquisition Specialist

🕒 April 17

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Headway EdTech

WebsiteLinkedInAll Job Openings

201 - 500 employees

📚 Education

👥 B2C

🧘 Wellness

💰 Corporate Round on 2019-01

Education • B2C • Wellness

Headway EdTech is a company that focuses on educational technology, providing a platform for users to read or listen to book summaries. It aims to help individuals achieve personal growth and self-development by offering concise knowledge derived from best-selling nonfiction books. Users can enjoy curated content tailored to their goals such as building wealth, achieving happiness, and improving productivity. Headway EdTech positions itself as a convenient solution for learners to gain insights on the go, integrating seamlessly into everyday routines.

📋 Description

• Launch and scale ad campaigns to promote the product on our core platform — Meta. • Analyze data, metrics, and test outcomes to make data-driven decisions. • Build and test user behavior hypotheses using performance marketing and CRO tools, and collaborate closely with the Product Marketing Team. • Monitor and analyze EdTech market trends. • Collaborate with the creative production team: suggest new ad creatives and provide feedback on their performance.

🎯 Requirements

• Have some experience in marketing, user acquisition, FMCG, consulting — or you’re just starting out and eager to grow fast. • Know your way around numbers, can use them to make smart decisions, and uncover causal relationships. • Love to research, ask “why?”, and figure things out from the ground up. • Have a willingness to quickly learn new tools (Amplitude, AppsFlyer, Tableau, ad platforms). • Communicate confidently in English (Upper-Intermediate+); • Share our SELECT values and enjoy working as part of a collaborative, driven team.

🏖️ Benefits

• Work within an ambitious team on a socially impactful education product. • An office with a reliable shelter, generators, satellite internet, and other amenities. • Access to our corporate knowledge base and professional communities. • Personal development plan. • Compensation for English language learning, external training, and courses. • Medical insurance and full sick leave compensation. • Company doctor and massage in the office. • Sports activities: running, yoga, boxing, and more. • Corporate holidays: we go on a week-paid holiday to rest and recharge twice a year. • Supporting initiatives that help Ukraine.