Marketing Lead – IT Solutions

Job not on LinkedIn

🕒 April 3

🏄 California – Remote

🏄 California – Remote

⏳ Contract/Temporary

🟠 Senior

🎡 Marketing

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GIGAKOM

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2003

🔒 Cybersecurity

📚 Education

🏢 Enterprise

Cybersecurity • Education • Enterprise

GIGAKOM is an Information Technology solutions provider that specializes in delivering tailored technology services to schools and businesses. They offer a range of services including network engineering, cybersecurity solutions, cloud integration, and comprehensive IT support. With a focus on optimizing technology investments and ensuring robust network security, GIGAKOM aims to empower educational and governmental institutions as well as various businesses by providing customized solutions that cater to their specific needs.

📋 Description

• Develop and execute a comprehensive marketing strategy aligned with company growth goals • Define brand positioning, messaging, and go-to-market initiatives • Identify new marketing channels, campaigns, and growth opportunities • Establish KPIs and measure marketing performance and ROI • Design and execute multi-channel campaigns to generate qualified leads • Manage email marketing, digital campaigns, and content distribution • Build and optimize marketing funnels aligned with sales objectives • Track, analyze, and report on campaign performance and conversion metrics • Collaborate with technology partners (Cisco, HPE Aruba, cybersecurity vendors, etc.) on joint campaigns • Develop and manage co-marketing initiatives and MDF-driven programs • Build long-term partner marketing relationships and campaigns • Align messaging and campaigns with vendor programs and incentives • Manage and grow social media presence across platforms • Oversee website updates, SEO optimization, and content strategy • Create and manage content including blogs, newsletters, case studies, and campaigns • Develop marketing assets such as presentations, graphics, and videos • Plan and execute webinars, virtual events, and in-person engagements • Coordinate participation in trade shows, conferences, and partner events • Develop promotional event strategies and manage execution • Support sales-driven events and on-demand campaigns • Work closely with the sales team to align marketing efforts with revenue goals • Support lead qualification, nurturing, and follow-up processes • Track and report on lead generation and pipeline contribution • Enable sales with marketing materials and campaign insights • Lead cross-functional collaboration with internal teams and external partners • Manage multiple campaigns and priorities in a fast-paced environment • Drive execution while maintaining strategic oversight • Facilitate meetings with stakeholders, vendors, and partners

🎯 Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field (or equivalent experience) • 5+ years of experience in B2B marketing , preferably in technology or IT services • Strong experience with digital marketing, campaign management, and lead generation • Proficiency with marketing tools (e.g., Mailchimp, CRM systems, marketing automation platforms ) • Experience managing social media and digital content strategies • Strong written and verbal communication skills • Ability to work independently in a remote environment

🏖️ Benefits

• Competitive Compensation + Performance Incentives