Social Media Manager, Employee Advocacy

2 days ago

🌪️ Oklahoma – Remote

Although this job is listed in Oklahoma, this company may be open to hiring remote in other states.

⏰ Full Time

🟠 Senior

🔴 Lead

💕 Social Media Manager

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Global Payments Inc.

WebsiteLinkedInAll Job Openings

Finance • Fintech • B2B

Global Payments Inc. is a leading worldwide commerce platform, dedicated to facilitating global transactions. As a Fortune 500 company, it delivers cutting-edge technology and innovative solutions to over 4 million customers, handling approximately 66 billion transactions annually. The company is driven by a global team of approximately 27,000 experts focused on enabling commerce and supporting businesses of all sizes to grow effectively. With a commitment to diversity, equity, and inclusion, Global Payments Inc. supports talent development across various roles in technology, sales, customer service, and more, helping businesses streamline their operations and enhance their growth potential.

10,000+ employees

Founded 2000

💸 Finance

💳 Fintech

🤝 B2B

📋 Description

• Lead the strategy, implementation, and growth of the employee advocacy program for Merchant Marketing • Serve as the primary point of contact for EveryoneSocial, managing the relationship, onboarding, and ongoing optimization of the platform • Develop processes and workflows to streamline the content pipeline and ensure consistent, brand-aligned messaging • Create and execute a content and engagement strategy for employee advocates to drive participation and authenticity • Be a champion of the employer brand program, leading by example and creating excitement around participation • Partner with marketing, communications, and HR teams to integrate employee advocacy into broader social and brand initiatives • Expand the program globally through training, onboarding, and regional adoption strategies • Track and analyze key performance indicators (KPIs), including employee adoption rate, engagement rate, reach, and impressions, to assess program impact and identify opportunities for growth and provide a monthly report of findings • Stay current on social media trends and best practices related to employee advocacy and digital brand engagement • Support the social media team with content scheduling, publishing, peer reviews, monitoring, and sourcing content for the product brand channels when necessary • Acts as a Subject Matter Expert (SME) in the research and analysis of corporate and competitor industry trends; examines and evaluates market conditions • Determines appropriate marketing communication activities based upon market trends/changes, best practices, and company strategy • Applies specialized professional knowledge of marketing techniques gained through experience and advanced study to serve as a SME and oversee the development, design and planning of marketing communication campaigns • Determines what messaging activities will be most effective • Coordinates efforts with internal resources and outside agencies (i.e. sales staff, television, radio, etc.) and takes lead in planning and development of effective marketing communications • Proofs and approves content for marketing communications collateral to ensure information is accurate before delivery • Oversees the launch and execution of marketing communication campaigns • Acts as a liaison with internal business units and external vendors to ensure smooth implementation of marketing campaigns • Reports campaign results to management and executive teams for business planning and to drive campaign performance • Reviews metrics from previous programs to make decisions for future communications

🎯 Requirements

• Bachelor's Degree in Marketing, Advertising, Communications, Journalism, Business or related field • Minimum 8+ Years Relevant Experience in Marketing, Advertising, Communications • Proven success in building or managing employee advocacy programs, ideally with EveryoneSocial, Bambu, or similar platforms • Strong knowledge of LinkedIn marketing and social media analytics • Experience with Sprout Social, Hootsuite, or other social management tools • Familiarity with project management CRMs (e.g., Asana, Monday, Wrike, Trello, or similar) • Excellent communication, organizational, and stakeholder management skills • Strategic thinker who is comfortable executing hands-on and managing multiple priorities • Strong attention to detail and organizational skills • Marketing technology, project management, copyrighting/content development and managing online tools and software; Financial industry preferred

🏖️ Benefits

• Medical, dental and vision care • EAP programs • Paid time off • Recognition programs • Retirement and investment options • Charitable gift matching programs • Worldwide days of service