Gogoprint
Marketplace • eCommerce • B2B
Gogoprint is an online marketplace transforming the traditional printing industry in the Asia-Pacific region, specifically in Thailand, Malaysia, and Singapore. The company connects small to medium enterprises (SMEs) and corporate customers with a network of print providers, making ordering printed materials straightforward and efficient. Gogoprint solves the issue of low-volume print orders being overlooked by traditional printers by aggregating these orders to achieve cost efficiency. With a portfolio of over 100 commercial print products, 500 promotional products, and extensive print configurations, Gogoprint offers convenient and affordable mass customization services. Its brands, Hellosticker and Ontimeprint, cater to specific customer needs like custom stickers and fast, on-time delivery. Gogoprint leverages e-commerce growth to provide an expanding customer base for its partners, maximizing their machine utilization and return on investment.
Performance Marketing Manager – Part-time
Job not on LinkedIn
1 hour ago
Gogoprint
Marketplace • eCommerce • B2B
Gogoprint is an online marketplace transforming the traditional printing industry in the Asia-Pacific region, specifically in Thailand, Malaysia, and Singapore. The company connects small to medium enterprises (SMEs) and corporate customers with a network of print providers, making ordering printed materials straightforward and efficient. Gogoprint solves the issue of low-volume print orders being overlooked by traditional printers by aggregating these orders to achieve cost efficiency. With a portfolio of over 100 commercial print products, 500 promotional products, and extensive print configurations, Gogoprint offers convenient and affordable mass customization services. Its brands, Hellosticker and Ontimeprint, cater to specific customer needs like custom stickers and fast, on-time delivery. Gogoprint leverages e-commerce growth to provide an expanding customer base for its partners, maximizing their machine utilization and return on investment.
📋 Description
• Drive customer acquisition and hit growth targets • Oversee the planning, implementation, and optimization of multi-channel performance marketing campaigns (& agencies) across multiple markets & businesses in SEAsia • Analyze campaign performance data to identify areas for improvement and implement strategies to optimize ROI • Scale new channels (e.g. Social Media ads) • Utilize data analytics to make informed decisions and continuously improve campaign performance • Contribute feedback to rest of the marketing and product teams for conversion rate optimization • Develop and maintain key performance indicators (KPIs) to measure the success of marketing initiatives • Develop and manage performance marketing budgets for multiple markets • Allocate budget to maximize cross-channel and cross-market ROI • Maintain cost-effectiveness and efficiency • Work closely with other departments, including product & data team to ensure alignment and integration of marketing initiatives with broader business objectives • Work with creative team and freelancers to ideate and brainstorm on creative assets • Provide regular and ad-hoc reports on performance marketing metrics • Communicate key insights and recommendations to drive strategic decision-making
🎯 Requirements
• At least 5 years experience in growth marketing in e-commerce, marketplace, startups • Proven experience in developing and executing digital growth strategies, with a focus on performance optimization • In-depth knowledge of SEM and social media advertising • Strong analytical and strategic thinking skills (demonstrated ability to identify, analyze and evaluate market trends, customer insights, and competitor data) • Data-driven skillset to analyze, optimize and drive efficiency of CAC/LTV. • Proficiency in data analysis or business intelligence tools (Google Analytics, Sheets / Excel, etc) • Exceptional communication and interpersonal skills • Comfortable working in a dynamic and fast-paced environment (open to challenges, flexible) • Up to date on latest online marketing developments & best practices • An experienced part-timer / freelancer, used to balancing competing priorities and effectively allocate time between clients while meeting objectives and deadlines • Min. Bachelor’s, preferable Master’s degree in Business, Marketing, Math or related field. Advanced degree is a plus
🏖️ Benefits
• Flexible work arrangements • Professional development opportunities
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