Paid Ads Specialist

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🔥 3 minutes ago

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Grandir Solutions

11 - 50 employees

Founded 2021

☁️ SaaS

👥 B2C

SaaS • B2C

Grandir Solutions is a web-based link-in-bio SaaS that lets creators, brands, and agencies consolidate multiple links under a single URL for use on Instagram, TikTok, YouTube and other platforms. It provides features like unlimited links, customizable templates, scheduling, analytics, multi-account/agency control panels, integrations/APIs, e-commerce and booking add-ons, and domain/branding options. The product targets individual creators and agencies seeking an easy way to manage and monetize social bios, with free and tiered paid plans.

📋 Description

• Build and launch campaigns. • Set up and manage Google Ads (Search, PMax), Local Services Ads, and Meta campaigns for home services clients across multiple markets. • Optimize for performance. Monitor spend, CPL, and lead quality daily; adjust bids, budgets, targeting, and creative to hit client cost-per-lead targets. • Own tracking and reporting. Set up conversion tracking (call tracking, form fills, GA4), maintain clean data, and deliver clear monthly performance reports clients can actually understand. • Write and test ad creative. Draft ad copy, coordinate creative assets, and run structured A/B tests to improve CTR and conversion rates. • Manage budgets across accounts. Allocate and pace spend across a portfolio of client accounts without overspending or underdelivering. • Partner with account managers. Communicate performance, flag issues early, and recommend strategy shifts based on what the data shows. • Stay sharp. Keep up with platform changes, new ad formats, and what's working in home services lead gen.

🎯 Requirements

• 2+ years hands-on experience managing Google Ads campaigns; LSA and Meta experience a strong plus • Experience in home services, local lead gen, or agency environments is a strong plus • Comfortable owning accounts end-to-end — strategy, build, optimization, reporting — without heavy hand-holding • Data-driven; you make decisions based on CPL and lead quality, not vanity metrics • Strong communicator who can explain performance to non-technical clients and teammates • High sense of urgency — wasted spend is wasted money, and slow reactions cost clients leads • Self-starter who thrives in a lean, remote, fast-paced environment • Nice to Have • Google Ads certification • Experience with call tracking platforms (CallRail or similar) and GA4 • Familiarity with landing page optimization and CRO basics • Experience managing $50k+/month in aggregate ad spend

🏖️ Benefits

• Growth opportunities in the first 6–12 months • Remote/hybrid work opportunities • Paid-time off • Monthly and quarterly incentives • Annual company trip(s) — previous locations include Scottsdale & Cancun • 24/7 gym & sauna access (WI-based only)

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