Senior Manager, Segment Campaign Strategy

🕒 April 29

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Greenhouse Software

501 - 1000 employees

Founded 2012

☁️ SaaS

👥 HR Tech

🏢 Enterprise

SaaS • HR Tech • Enterprise

Greenhouse Software is a leading provider of hiring software solutions designed for people-first companies. The company offers a comprehensive recruitment and onboarding platform that enhances every aspect of the hiring process. Greenhouse Software focuses on structured hiring and diversity, equality, and inclusion, helping organizations improve their recruitment outcomes and create better experiences for candidates. Their tools are aimed at optimizing the efficiency and effectiveness of hiring teams, reducing biases, and leveraging automation to accelerate talent acquisition. Greenhouse Software partners with other technology providers to offer integrations and additional functionalities, making it a versatile choice for both small and large enterprises worldwide.

📋 Description

• Set the full funnel campaign strategy for our priority segments • Own the segment campaign strategy and roadmap • Translate segment narratives and product stories into concrete, multi touch segment campaigns • Act as an integrator across channels • Own the creation and ongoing refinement of integrated campaign briefs • Operationalize Sales tiering frameworks and account strategies for marketing plays • Lead integrated, multi‑channel segment campaigns • Partner with Content and Product & Customer Marketing to activate hero assets • Partner with Marketing Operations & Analytics to define segment‑level reporting views • Build and iterate on dashboards and reports • Build strong cross‑functional partnerships with Sales and SDR leaders • Align with Sales and RevOps on target account lists • Manage and develop a small, segment‑ and ABM‑focused team • Create operating rhythms that keep Growth, Product & Customer Marketing, MOPs, Sales, and channel owners aligned

🎯 Requirements

• 6–9+ years of progressive experience in B2B demand generation, account‑based marketing, field/segment marketing, or similar, ideally within SaaS or a recurring revenue model • 2–4+ years of people management experience, leading and developing marketers or field/segment teams • Deep familiarity with complex B2B sales motions and buying committees • Demonstrated success planning and executing integrated, segment‑level campaigns and programs across channels • Strong experience working with territory models, account plans, and segment/vertical tiering • Proven ability to partner closely with Product & Customer Marketing and Content teams • Comfort working with core B2B marketing and revenue tech • Advanced fluency with Salesforce account and opportunity data • Excellent stakeholder management and communication skills • A bias for action and experimentation

🏖️ Benefits

• medical insurance • dental insurance • vision insurance • basic life insurance • mental health resources • financial wellness benefits • fully paid parental leave program • short-term and long-term disability coverage • 401(k) plan and company match • up to 14 scheduled paid holidays per year • up to 80 hours of paid sick leave • up to 20-25 days of paid vacation time annually, depending on tenure • flexible paid time off (PTO)

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