B2B eCommerce Marketing Expert

🔥 0 minutes ago

🇩🇪 Germany – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🛍️ E-commerce

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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apo.com Group

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2004

🏥 Healthcare

📦 Logistics

⚕️ Healthcare Insurance

Healthcare • Logistics • Healthcare Insurance

apo. com Group is a Europe-wide health tech company based in Leipzig, Germany. Operating through highly automated pharmaceutical logistics centers, apo. com Group manages online pharmacies including apodiscounter and apo. com. The company aims to shape the future of the online pharmacy business in Germany and serves over four million regular customers with pharmacy products and health-related services, focusing on the complete digital process of e-prescriptions through health cards and apps.

📋 Description

• Build performance marketing and CRM marketing for medical practices • Own the channel budget and manage SEA campaigns to efficiently acquire new customers • Develop SEO strategies and optimize content and landing pages for medical specialties • Own newsletters and develop automated CRM journeys for onboarding, reactivation, and cross-selling • Plan marketing campaigns to acquire new medical practices • Ensure the structured handover of leads to the Sales team • Develop campaigns, landing pages, and content for new medical specialties • Test and evaluate new channels such as affiliate marketing and LinkedIn • Analyze relevant KPIs and prepare regular reports • Coordinate with the Legal team on relevant legal and regulatory requirements

🎯 Requirements

• Several years of experience in eCommerce or online marketing (approximately 3–5 years) • Completed degree or vocational training in marketing, business, or eCommerce, or equivalent practical experience • Strong, demonstrable expertise in Google Ads, Google Analytics, and email/CRM marketing • Experience managing budgets • Data-driven campaign management and KPI analysis • Very strong German language skills • Experience in B2B business or the healthcare market is an advantage • Experience with HubSpot, Shopify, or SFO tools is an advantage • Independent, structured, and solution-oriented approach to work • Willingness to take ownership and maintain an overview of complex topics

🏖️ Benefits

• Permanent employment contract • 0–100% remote work • Flexible working hours • Performance-based compensation • 30 days of annual leave • Training, workshops, and side-by-side coaching • JobRad partnership • Excellent social benefits • In-house subsidized cafeteria • Corporate benefits • Complimentary beverages (tea, coffee, and soft drinks) • Employee discounts • Modern equipment • Team and company events