Content Marketing, Campaigns Manager

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Harper James

51 - 200 employees

Founded 2016

📋 Compliance

💸 Finance

🤝 B2B

Compliance • Finance • B2B

Harper James is a national commercial law firm designed to provide expert legal advice to ambitious and entrepreneurial businesses in the UK. The firm offers a wide range of legal services, including banking and finance law, business disputes, immigration law, commercial law, corporate law, data protection, employment law, intellectual property, and IT law. Harper James differentiates itself by offering flexible and affordable legal solutions, catering specifically to start-ups, medium, and large businesses. Their innovative subscription service model offers businesses access to high-quality legal advice at a controlled cost, making it easier for companies to manage their legal needs efficiently.

📋 Description

• Planning and delivering content-led marketing campaigns from brief through to execution • Creating and editing content across multiple formats, including articles, guides, LinkedIn posts, landing pages, email nurture and proof-point assets • Producing webinars as part of the wider campaign programme, including shaping topics, agendas, speaker briefs, promotional copy, supporting assets and follow-up content • Working closely with the Head of Marketing Communications on brand, positioning, profile-raising and reputation-building priorities • Working closely with the Senior Marketing Manager – Client Growth to ensure campaigns support client engagement, account activation and new business generation • Turning legal expertise and subject matter input into clear, useful and commercially relevant content • Generating client story, case study and proof-point content • Collaborating with digital, PR, client growth, account management, business development and legal teams to maximise campaign impact • Using AI and modern marketing tools responsibly to improve efficiency and scale while maintaining quality, house style and editorial judgement • Briefing and managing suppliers where used • Tracking campaign delivery and performance to support continuous improvement

🎯 Requirements

• B2B content marketing with clear commercial impact for defined audiences • Creating content that supports demand generation, client engagement, lead generation or pipeline influence • Campaign planning and delivery • Copywriting, editing and editorial planning • Thought leadership and long-form content • Webinar planning, production and promotion • LinkedIn and executive profile content • Email nurture campaigns and marketing automation • Client stories, case studies or proof-point content • AI-assisted content creation and workflow optimisation • Video content planning, scripting, production or repurposing • Working with freelance designers, editors and content creators to bring campaigns to life

🏖️ Benefits

• 33 days holiday, including public holidays • Option to buy up to 5 holiday days a year • Private Healthcare • Death in service benefit • Access to our electric car scheme

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